https://www.xbhp.com/talkies/ vBulletin Forums en Thu, 23 Jul 2026 04:03:34 GMT vBulletin 60 images/misc/rss.png https://www.xbhp.com/talkies/ https://www.xbhp.com/talkies/news/2240971-modball-season-4-flagged-off-from-delhi Wed, 22 Jul 2026 08:55:02 GMT


An amalgamation of shared passion for automotive experiences and celebration of India's growing road tourism ecosystem, the expedition will take participants through the breathtaking landscapes of Jammu & Kashmir and Ladakh, including the world-renowned Khardung La.

The convoy features cars from across 7 cities, including Delhi, Mumbai, Gurugram, Hyderabad, Kolkata, Chandigarh and Ahmedabad, including 20 BMW M cars, a Lamborghini Urus, a Land Rover Defender Octa, a Mercedes-Benz G63, three Porsche 911s, Audis, a Jeep Wrangler, and a Ford Mustang, among other marquee vehicles. All participants are seasoned, disciplined drivers committed to traffic rules and safety protocols, ensuring the expedition is conducted with the highest standards of responsibility and civic sense.



The flag-off reflects the Ministry of Tourism's continued efforts to promote India's emerging road travel destinations and position the country's infrastructure alongside some of the world's finest driving routes, encouraging both domestic and international adventure tourism.

Shri Gajendra Singh Shekhawat, Hon'ble Union Minister for Culture & Tourism, said, "India offers some of the world's most spectacular road journeys, combining natural beauty, culture and engineering excellence. Having travelled through this region myself on several occasions, I can personally vouch for the breathtaking landscapes and the remarkable transformation in road infrastructure that Jammu & Kashmir and Ladakh have witnessed over the years. Expeditions such as Modball encourage responsible exploration while showcasing this progress to a wider audience. I wish all the participants a safe and memorable journey."



“Modball is more than a drive, it is a celebration of adventure, tourism, and exploration. As an automotive enthusiast, there's something incredibly special about seeing some of the world's finest performance cars traversing the Indian Himalayas. Through this initiative, we hope to inspire more people to explore our own country first, because few driving experiences anywhere in the world can match the beauty, diversity and thrill of India's mountain roads. We extend our gratitude to the Ministry of Tourism and the Jammu & Kashmir administration for their continued support.”, adds Vidit Jain, Founder, Modball.

"Modball has always been about bringing together a community of passionate enthusiasts to experience extraordinary roads and destinations. Returning to the Srinagar–Leh route for Season 4 reflects our commitment to showcasing India's incredible landscapes and creating an unforgettable automotive adventure for participants from across the country", shares Sean Rogers, Co-founder, Modball.



"It was a great pleasure being part of the Modball Run, flagged off by the Hon'ble Tourism Minister, Shri Gajendra Singh Shekhawat. The cars are being driven by a talented group of young men and one energetic lady behind the wheel and this team is set to create some unprecedented records. Kudos to Vidit and Sean for organising this, and my best wishes for the next edition. God bless the team.
— Bobby KS Sawhney, Advisor, Modball"

The expedition will be extensively documented and shared across Modball's digital platforms, particularly Instagram, reaching automotive enthusiasts and travellers across India and internationally.


​]]> News NewsReaper https://www.xbhp.com/talkies/news/2240971-modball-season-4-flagged-off-from-delhi https://www.xbhp.com/talkies/news/2240966-tvs-launches-‘tu-race-laga’-celebrating-7-million-apaches Tue, 07 Jul 2026 06:04:44 GMT TVS has marked a landmark milestone for its brand TVS Apache by celebrating 7 million customers worldwide and the launch of its new brand campaign... ‘Tu Race Laga.’



Since its inception in 2005, every TVS Apache has been built on a 'Track to Road' philosophy, translating TVS Racing's championship-winning expertise into everyday performance. Backed by over four decades of racing heritage, TVS Apache combines race-derived technology, precision engineering, and rider-centric innovation to deliver an uncompromising performance experience on every ride.

Beyond its motorcycles, TVS Apache has cultivated one of the country's most passionate riding communities. With over 500,000 registered members, the community is united by a shared love for performance, adventure, and camaraderie. Through curated rides, track experiences, and immersive brand engagements, TVS Apache continues to create meaningful connections that go far beyond ownership.

Over the years, TVS Apache has consistently introduced segment-first innovations like roto-petal disc brakes, fuel injection, dual-channel ABS, multiple ride modes, TVS SmartXonnect™, glide-through technology, factory customisation through the Built-To-Order platform, keyless ride system, and advanced rider-assist features like traction control and dynamic stability systems, among others. With a global community of over 7 million customers across 90 countries, TVS Apache continues to stand as one of the world’s fastest-growing performance motorcycle brands.

To commemorate and celebrate the milestone of 7 million customers globally, the brand has unveiled its new campaign film, “Tu Race Laga’, directed by acclaimed Indian filmmaker and National Award winner Mr Ram Madhvani. Rooted in TVS Apache’s ‘Track to Road’ philosophy, the film captures the brand’s belief of adrenaline, control, and the excitement of the racetrack.

Thankful to the customers, Mr Gaurav Gupta, President, India 2W Business, TVS Motor Company, said, “We thank the 7 million TVS Apache riders for their trust and passion over the past two decades. From racing roots to a global performance brand, this milestone reflects the dedication of the entire TVS Motor ecosystem. We will continue to push the boundaries of performance motorcycling through purposeful innovation, global expansion, and strong riders communities.”

Commenting on the milestone, Mr Vimal Sumbly, Head Business - Premium, TVS Motor Company, said, “Twenty years ago, TVS Apache was born with a singular vision - to bring the excitement, control, and race-bred capability of the racetrack to everyday riders through our ‘Track to Road’ philosophy. Today, as we celebrate the milestone of 7 million customers globally, we are proud to see TVS Apache evolve into one of the world’s fastest-growing premium motorcycle brands and a thriving community united by a shared passion for riding. The launch of ‘Tu Race Laga’ is a tribute to this journey and to every rider who chooses to push boundaries, embrace progress, and carry the racing spirit into everyday life. As we look ahead, we remain committed to redefining motorcycling through relentless innovation, race-bred technology, and experiences that inspire riders across the world.”

The TVS Apache Range

TVS Apache spans across Street/Naked, Supersport, and Adventure Rally Tourer motorcycle segments, with engine capacities from 160cc to 310cc:

• Street/Naked: RTR 160, RTR 160 4V, RTR 180, RTR 200 4V, RTR 310
• Supersport: RR 310
• Adventure Rally Tourer: RTX

Watch the Film

TVS Apache 'Tu Race Laga' is now live on:

YouTube: https://youtu.be/i5VJ6TsuOuQ
​]]> News NewsReaper https://www.xbhp.com/talkies/news/2240966-tvs-launches-‘tu-race-laga’-celebrating-7-million-apaches