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Thread: Mahindra plans to export motorcycles soon

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    Default Mahindra plans to export motorcycles soon

    Mahindra 2 wheelers intend to start exports of its motorcycles by the end of this fiscal.

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    The company is targeting India’s immediate neighbours as well as African and Latin American markets. Currently Mahindra exports scooters to Bangladesh and Sri Lanka. With its re-entry into the motorcycle market, the company hopes to use exports to boost its sale.

    “Seeding activity is on and we should start the exports of our motorcycles before the end of this financial year,”
    “We plan to use the existing distribution network of M&M for motorcycle exports and would look at creating a new network where M&M does not have a presence,”

    said Anoop Mathur, president (two-wheeler sector), and member of the group executive board, Mahindra & Mahindra (M&M).

    Mahindra taking its re-entry in the motorcycle market very seriously, as the first attempt was a failure. It will not be an easy road, as M&M is trying to expand in other sectors as well.


    Source: Mahindra 2 Wheelers to start export of motorbikes

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    Super Moderator sunilg's Avatar
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    News approved.
    (Been There Done That) x 3.25

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    whenever exporting anything, it is always better to start with a tried and tested product rather than a product which is untested even in its home land, specially when its previous models failed (disaster) and when the company's prowess in producing that type of product (read motorcycle) is questionable.

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    Quote Originally Posted by princesirohi View Post
    whenever exporting anything, it is always better to start with a tried and tested product rather than a product which is untested even in its home land, specially when its previous models failed (disaster) and when the company's prowess in producing that type of product (read motorcycle) is questionable.
    That is true if the vehicle is being exported to US or EU, where class action suits will obliterate a company if it sells poor quality vehicles and people notice.

    But I'm sure Mahindra by "export" means places like Africa, where there are several countries that are as corrupt (if not more) as India.
    Currently without a vehicle. Uber App and Bangalore Metro serving all my travel needs.

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    If my Sister's brand new Rodeo is any indication of what Mahindra's other vehicles are in terms of reliability and quality.. then i can only pray that the foreign consumers don't curse this country for exporting such vehicles which can drive the owners to an asylum literally!
    Got a $5 head? Get a $5 helmet.

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