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Thread: Honda to launch 100cc to challenge Splendor in the next two months

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    Default Honda to launch 100cc to challenge Splendor in the next two months

    Honda Motorcycles and Scooters India (HMSI) are planning to launch a 100cc motorcycle in the next two months to take on entry level model in the commuter segment the Splendor of Hero Moto Corp.



    This move was forthcoming from Honda, as it had earlier in the month announced its target of being No. 1 by 2015-16. The bike will be cheaper than the Dream Yuga, which costs around 47k, while the Splendor costs around 42k.

    Honda is hoping that the better fuel efficiency of this new motorcycle will be the USP for its sales to increase. The target is to price the motorcycle as competitively to the Splendor as possible.

    HMSI is planning to manufacture 6 lakh units of this motorcycle in FY 14, along with the Dream Yuga, Honda is hoping to sell 1.2 million units annually in this segment, making it 30% of total sales of the company.

    YS Guleria, VP (sales & marketing) at HMSI -

    "The 100-110cc motorcycle market is a very large market and with our existing product portfolio we have a limited representation there. We have said this before, we would be expanding the Dream series going ahead and we will be launching new products there. We can't comment more than this at present."
    This motorcycle is probably the reason that Honda was so confident of becoming No.1 in the market, as announced at the launch of the Honda CB Trigger.

    Source: Honda set to launch 100-110cc bike against Hero MotoCorp's Splendor - The Economic Times

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    News Approved



    I had been waiting for this news, when Honda would attack the stronghold of Hero
    hage bhai likes this.
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    That's good news - we can just hope it's not a scaled-down Dreamyuga (which itself was a downscaled Shine) or a decade-old design.
    hage bhai likes this.

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    I don't understand Honda. Every time they launch a commuter, they act as if it will defeat the Splendor.... Then again, they will plan for a new product.
    Even Dream Yuga was supposed to be a "new era" for Honda, but...

    ... maybe another Dream Yuga can do the trick?! I find its design alright, and maybe a capacity downgrade might help its cause.



    And no, I'm not suggesting what Honda should do. Because frankly speaking, we're all unsure what will actually work for Honda... Slightly lower pricing, and spare parts' availability will definitely help, but "the Question" still remains... will it be enough to beat Splendor & Discover?
    hage bhai likes this.

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    Quote Originally Posted by Samarth 619 View Post
    will it be enough to beat Splendor & Discover?
    I have a doubt; If they rename shine and unicorn as dream 125 and 150, can they beat discover's Indian sales figure?

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    Quote Originally Posted by Samarth 619 View Post
    but "the Question" still remains... will it be enough to beat Splendor & Discover?
    No manufacturer will be able to beat the historical records set by the CD100/Splendor derivatives. The sole reason being erstwhile Hero Honda's timing. They entered the market at a time when the only players in the market were fuel guzzling 2-strokes. They revolutionized the market with their fuel efficiency and their silent, smooth engines (comparatively speaking). They had no competition to face and sold in millions.


    Today, the market is entirely different. No manufacturer has a market-changing product in their portfolio. May be an all-electric bike (not a scooter!) with performance matching a regular 150cc bike at an affordable price range (60-70K) will change the market as drastically as HH did.
    hage bhai likes this.

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    Quote Originally Posted by The Monk View Post
    News Approved



    I had been waiting for this news, when Honda would attack the stronghold of Hero
    Honda is trying to undo something it had helped in developing.
    recently my uncle from rural area was getting a new bike
    me-go for dream yuga
    uncle-splendor is the best,it has got better mileage
    me-no dream yuga has got better mileage and better power
    uncle-but still splendor is superior
    me-*facepalm*

    splendor has got hordes of indian who trust it just because its a splendor.they wont hear anything else...hmmmm..splendor would make a good election symbol then
    murlidhar likes this.

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    they are again trying things with diesel karizma.
    it can only two ways,something all will love or something all will love to joke about

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    Quote Originally Posted by hage bhai View Post
    they are again trying things with diesel karizma.
    it can only two ways,something all will love or something all will love to joke about
    That was a rumour which ended up as a flop joke! The fact is, small diesel engines are not at all viable. And with diesel prices all set to hit the roof, the overhead cost is not justifiec

    Biking is not about how many Km/h you put on your Speedo. It's about how many miles you put on your Odo. Ride Safe, Ride Long!


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    5 years is the minimum time required for any model already launched or "will be launched" to beat splendour .... reliability, trust, faith needs year to build.

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