Since '02 xBhp is different things to different people. From a close knit national community of bikers to India's only motorcycling lifestyle magazine and a place to make like minded biker friends. Join the #16YearsOfxBhpCelebrations click here.

T-shirt
Magazine
Castrol Power 1

Hot days = molten tar = slip/slide.

Our Partners

User Tag List

Results 1 to 7 of 7
Like Tree5Likes
  • 2 Post By NewsReaper
  • 2 Post By NewsReaper
  • 1 Post By Samarth 619

Thread: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

  1. #1
    Official xBhp NewsMonger
    Join Date
    Sep 2008
    Location
    India
    Posts
    2,908
    Mentioned
    3 Post(s)
    Tagged
    0 Thread(s)

    Default TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    TVS Srichakra Limited has announced the launch of the brand, TVS Eurogrip, targeted at meeting the needs of the millennial customer. TVS Eurogrip is born out of extensive consumer research and significant investments in global R&D, design and technology platforms. As part of its evolution and to associate itself with youthfulness and high performance, TVS Eurogrip is designed with global expertise, made in India and sold across the globe.



    Mr P Vijayaraghavan, Director, TVS Srichakra Limited
    said, “India will remain a promising market for two-wheelers and we see tremendous growth opportunity. It is a moment of immense pride for all of us as we launch TVS Eurogrip catering to the needs and requirements of the new age Indian rider. With this step, we boldly stride into the future.”

    The company believes that the introduction of TVS Eurogrip will fuel its growth aspirations and carve a specialist positioning that will help strengthen its partnerships with vehicle manufacturers and create new benchmarks in the replacement market.

    Commenting on the new brand launch Mr P. Srinivasavaradhan, President, TVS Srichakra Limited, said, “For over 3 decades now, we have established ourselves as a leading global brand in the two-wheeler tyre category. We have always understood customers’ needs, their aspirations and dreams, and have provided them with products that enrich their riding experience. TVS Eurogrip has all the elements the new age rider is looking for – design, superior quality, high performance and is backed by the rich heritage and trust of TVS.”

    R&D and Technology Focus

    Over the years, TVS Srichakra Limited has been expanding its footprint and outperforming itself by adopting cutting-edge technology-driven state-of-the-art research and development with experts in India and overseas. Under the TVS Eurogrip umbrella, we are launching a portfolio of 19 premium tyres that include industry-leading zero-degree steel-belted radial tyres. These extreme performance tyres provide unmatched stability at high speeds and are rated to run at speeds up to 270kmph.

    TVS Eurogrip

    Commenting on the launch Mr P. Madhavan, EVP – Sales & Marketing, TVS Srichakra Limited, said, “The two-wheeler tyre space is seeing a rise in adventure seekers and recreational riders, for whom, the joy of riding has become a way of life. The rider today wants to live every moment to the fullest, impress his peers, and go beyond the normal. TVS Eurogrip’s brand idea of ‘Outlive, Outperform & Outdo’ is based on this insight. As specialists in the bike tyre domain, we are geared up to lead our customers into the future of riding, with our range of technologically advanced and high-performance TVS Eurogrip tyres.”

    TVS Eurogrip identity brings alive the essence of the brand. It is a sporty, vibrant and youthful visual identity that connotes innovation, superior quality and high performance.





    About TVS Srichakra Ltd.:

    TVS Srichakra Ltd is the leading manufacturer of Two & Three-Wheeler tyres and Off-Highway tyres and is part of the TVS Group, which is the largest Auto Ancillary Group in India, with a turnover of over USD 8.5 Billion. The company rolls out around 2.8 Million tyres every month out of its two manufacturing facilities located in Madurai (Tamil Nadu) and Rudrapur (Uttarakhand). The company enjoys a significant market share amongst Two-Wheeler manufacturers in India and has a vast nationwide distribution and dealership network to cater to the After-Market demand. TVS Srichakra Limited exports to over 70 countries across the world.
    Last edited by NewsReaper; 4 Weeks Ago at 12:12 PM.
    Samarth 619 and ginzon like this.

  2. #2
    Moderator Samarth 619's Avatar
    Join Date
    Sep 2008
    Location
    Rajasthan
    Posts
    4,790
    Blog Entries
    4
    Mentioned
    43 Post(s)
    Tagged
    0 Thread(s)

    Thumbs up re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    I don't know if others share my opinion, but the previous Eurogrip tyres have so far received enough bad reviews for dry and wet grip both.
    If I was a manager there, I would launch an all new brand to generate excitement, something "youth" enough.
    Something like "TVS Blakstrip" or "TVS Hypogrip" or "TVS Milogrip" or something which signifies its intent...

    This however doesn't negate that these tyres might be awesome..!

    I'm currently running Apollo Alpha H1 pair on my 390, which has proved that you don't need to compromise usable grip for a long life. It has already done 10k and still has sufficient grooves and grip both for maybe another 10-15k more.

    So, TVS do have some serious competition now, but let's hope the tyre reviews are more merciful on them this time.
    ---
    Brotherhood, Rules, Freedom. Xbhp.
    Indian riding = Alertness, Anticipation and Adjustment.

  3. #3
    Addicted prasadD400's Avatar
    Join Date
    Mar 2018
    Location
    manglore
    Posts
    109
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Default re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    Quote Originally Posted by Samarth 619 View Post
    I don't know if others share my opinion, but the previous Eurogrip tyres have so far received enough bad reviews for dry and wet grip both.
    If I was a manager there, I would launch an all new brand to generate excitement, something "youth" enough.
    Something like "TVS Blakstrip" or "TVS Hypogrip" or "TVS Milogrip" or something which signifies its intent...

    This however doesn't negate that these tyres might be awesome..!

    I'm currently running Apollo Alpha H1 pair on my 390, which has proved that you don't need to compromise usable grip for a long life. It has already done 10k and still has sufficient grooves and grip both for maybe another 10-15k more.

    So, TVS do have some serious competition now, but let's hope the tyre reviews are more merciful on them this time.
    Bro can I have pic of front tyre.
    Mine is also completed 10k(Using it on dominar). but TWI area almost came to flat (may .0.3mm remaining). But grove pattern depth is good except middle. I feel its wearing out in a oval shape. Don't know why.

  4. #4
    Official xBhp NewsMonger
    Join Date
    Sep 2008
    Location
    India
    Posts
    2,908
    Mentioned
    3 Post(s)
    Tagged
    0 Thread(s)

    Default Re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    Quote Originally Posted by prasadD400 View Post
    Bro can I have pic of front tyre.
    Mine is also completed 10k(Using it on dominar). but TWI area almost came to flat (may .0.3mm remaining). But grove pattern depth is good except middle. I feel its wearing out in a oval shape. Don't know why.
    Not the highest resolution picture we can get our hands on but for looking at the tread pattern, this should do.

    Samarth 619 and rvinthkmr like this.

  5. #5
    Moderator Samarth 619's Avatar
    Join Date
    Sep 2008
    Location
    Rajasthan
    Posts
    4,790
    Blog Entries
    4
    Mentioned
    43 Post(s)
    Tagged
    0 Thread(s)

    Thumbs up Re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    Quote Originally Posted by prasadD400 View Post
    Bro can I have pic of front tyre.
    Mine is also completed 10k(Using it on dominar). but TWI area almost came to flat (may .0.3mm remaining). But grove pattern depth is good except middle. I feel its wearing out in a oval shape. Don't know why.
    Whose front tyre? My Apollo or the Eurogrip one?
    Well, The Eurogrip one has been posted by Newsreaper, I'll share my front tyre too.



    Also, oval shape wear most probably means chicken strips on both sides (that's what they're called). The best you can do to avoid them is lean the bike whenever you get the chance.
    Ride in a sporty manner, and it will wear evenly.
    prasadD400 likes this.

  6. #6
    Addicted prasadD400's Avatar
    Join Date
    Mar 2018
    Location
    manglore
    Posts
    109
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Default Re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    Quote Originally Posted by Samarth 619 View Post
    Whose front tyre? My Apollo or the Eurogrip one?
    Well, The Eurogrip one has been posted by Newsreaper, I'll share my front tyre too.



    Also, oval shape wear most probably means chicken strips on both sides (that's what they're called). The best you can do to avoid them is lean the bike whenever you get the chance.
    Ride in a sporty manner, and it will wear evenly.
    I just checked now. It's worn out almost equally. But right hand side wear is little bit more I felt. Sorry for the bad image. I ll upload it tomorrow again
    Name:  IMG_20190822_233521.jpg
Views: 247
Size:  18.8 KBName:  IMG_20190822_233505.jpg
Views: 244
Size:  19.1 KB

  7. #7
    Addicted prasadD400's Avatar
    Join Date
    Mar 2018
    Location
    manglore
    Posts
    109
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)

    Default Re: TVS Srichakra Ltd launches brand, TVS Eurogrip, aimed at millennials

    This is Apollo nearing just 10 k. Not at all satisfied with the quality (early wear).Name:  IMG_20190827_112803.jpg
Views: 102
Size:  19.0 KBName:  IMG_20190827_112838.jpg
Views: 106
Size:  18.9 KBName:  IMG_20190827_112821.jpg
Views: 99
Size:  19.6 KB

Similar Threads

  1. Replies: 111
    Last Post: 01-14-2014, 09:27 PM
  2. RD-350 Brand New few spares available!!!
    By 2strokey in forum Thumpers,2-Stroke And Exotics
    Replies: 6
    Last Post: 06-12-2012, 10:38 AM
  3. MRF or EUROGRIP for my Pulsar 150
    By pt_ezhil in forum Help Me!
    Replies: 1
    Last Post: 01-22-2011, 05:31 PM
  4. Replies: 4
    Last Post: 06-17-2010, 04:24 PM
  5. Replies: 35
    Last Post: 08-02-2009, 12:02 AM

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •