With the various initiatives and a complete portfolio in two wheelers, the company is now in a better position to reverse the declining trend in sales and to report improved results.
INDUSTRY:
The year witnessed a decline of 5% in the two-wheeler industry consequent to restricted availability of retail finance, high interest rates and stringent norms exercised by financiers. The economy segment of the motorcycle category was severely hit and suffered maximum decline of 19%.
COMPANY FINANCIAL PERFORMANCE:NEW PRODUCTS LAUNCHED DURING 2007-08
During the year the company launched products in the economy, executive and premium segments of the motorcycle market and improved its portfolio. The company also launched the TVS King, making its debut in the three-wheeler industry in India. Among the products launched are the 125cc TVS Flame, which is one of the most stylishly designed products from the TVS stable. TVS also launched the Star City with an enhanced engine capacity of 110cc, Apache RTR with a 160cc engine.
TVS Scooty Electric, Scooty Wimbledon Collection & All New Scooty Variant :Apache RTR Fuel Injection:
The company will launch an upgrade of Apache, a 160 cc motorcycle and introduce fuel injection technology for the first time in the 160 cc category. This high performance motorcycle offers superior performance of a fuel injected 160cc engine and introduces data logging for the first time in the category.
Futuristic technology, contemporary styling and superior quality will continue to be the focus for all new products.
Four Stroke Three Wheelers:
The company plans to introduce four-stroke versions of its three-wheeler in Petrol, LPG and CNG versions for domestic and export markets during 2008-09.
INTERNATIONAL BUSINESS
Exports witnessed a steep growth of 32 % as compared to 28 % in the previous year, recording sales of 136,000 units in comparison to 103,000 units in 2006-07. The company increased its export footprint to more than 50 countries during the financial year. Exports will continue to be a major focus area of the company.
PT TVS INDONESIA:AWARDSSource: Press release distribution via India PRwire
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