Bajaj Sues Hero Honda for claiming to be Number 1

[Sunny]

take a look at this link:

http://www.wptn.com/utp_001_vol4is6.htm

the link throws up an error, according to this link the news is true,
i cant find any more instances of this news on the web...

can somone verify or give the complete news...

[sai]

hey that link is giving error like this

Your account is currently unavailable.
Please contact your support representative

[rEdDeViL]

yes the exact error that sai mentioned

[Glifford]

Got..it..

here:

http://216.239.39.104/search?q=cache:XQ9rHfB0EIoJ:www.wptn.com/utp_001_vol4is6.htm+Bajaj+Sues+Hero+honda&hl=en&ie=UTF-8

The site seems down.. so this is a cached page... Thanks so much to Google.

But the news sure seems dated!

[Glifford]

Hey the link is not getting posted correctly.. Have mailed Sunny for that. There is a work around tho.

Type the following in Google (http://www.google.com):

[u]Bajaj sues Hero Honda

And hit search.

You will get it as the first result. Dont click on the link.. click on the grey 'Cached' below. You'll get it.

This is the transcript tho!


Vol. 4 Issue No. 6

Unfair Trade Practices

India
Bajaj Auto sues Hero Honda for misleading consumers in India

Bajaj Auto has challenged Hero Honda's claim of being the world's number one two-wheeler manufacturer, and filed a complaint with the Advertising Standards Council of India (ASCI).

The complaint was filed by Leo Burnett, one of the advertising agencies for Bajaj.

Hero Honda's claim is based on its two-wheeler sales for the year ended March 31, 2002.

Leo Burnett has asked ASCI to intervene and prevent Hero Honda from issuing advertisements claiming it is the world's largest producer of two-wheelers because it is an attempt to mislead consumers.

[sai]

yeah got it thax glifford

[Sunny]

hey i completely forgot, i had uploaded this page:

http://www.xbhp.com/forum/googlesearch.asp?q=Bajaj+sues+Hero+Honda&page=1

u can do a google search right here: http://www.xbhp.com/forum/googlesearch.asp

[Glifford]

That's Cool Sunny!

But that still doen't work. The Site is down and the only way we can access it is to visit the Cached page. But anyway. I have posted the transcript!

[unbreakable]

& i kept thinking all the time that hero honda was actually no. 1

[Glifford]

quote:Originally posted by unbreakable

& i kept thinking all the time that hero honda was actually no. 1

We can't be sure... it still might be...or it may not be. Can never say..unless the case is settled!

How come it never came in the Indian Press?

[rash_rp]

These things keep on happening in the advertising field. Sometimes the claims of the companies r just for marketing sake and not for real, and sometimes the claims of the companies who sue other companes may b worng, but all this goes on for some time and then everything is settled.

Few months ago there was a news of HH going against Bajaj when Bajaj did " Ambush Marketing " which was banned in India after the Cola wars. Bajaj Pulsar had the slogan " Born in a gym and not in a studio " which was directly aimed at the HH Passion. But after much dicussions, HH's claims were turned down and now ambush marketing has again started in India ( Mountain Dew / Sprite, Pepsi / Coca Cola ). So all this stuff keeps on happening.

But I still feel that HH may b the largest producer of bikes in the World.

[Ricci]

And thru all this we bikers are the losers , coz in the end whatever legal costs they incure are borne by customers , where intead of making cheap ads featuring already ultra-rich celebs , they oughtta improve their bikes and stop nonsensical ads , like the Pulsar150 ( Rita , mai bhi wahi ja raha tha " ad , and the Passion ads ....

grrr , these ads make me puke .

[nav75]

quote:Originally posted by Glifford

Vol. 4 Issue No. 6

Unfair Trade Practices

India
Bajaj Auto sues Hero Honda for misleading consumers in India

Bajaj Auto has challenged Hero Honda's claim of being the world's number one two-wheeler manufacturer, and filed a complaint with the Advertising Standards Council of India (ASCI).

The complaint was filed by Leo Burnett, one of the advertising agencies for Bajaj.

Hero Honda's claim is based on its two-wheeler sales for the year ended March 31, 2002.

Leo Burnett has asked ASCI to intervene and prevent Hero Honda from issuing advertisements claiming it is the world's largest producer of two-wheelers because it is an attempt to mislead consumers.

Talking of misleading the consumer ... well plz bring that guy from bajaj in front of me and I'll hit him where it hurts the most.
In their recent ads they are claiming the following power figures
Wind125 10.8bhp
p150 12bhp
p180 15bhp
The power in kw made by these bikes are
Wind125 7.95kw
p150 8.82kw
p180 11.0kw
which converts to
Wind125 10.66bhp
p150 11.82bhp
p180 14.75bhp
Now how is misleading the consumer ... some might say that they are roiunding off the power figures in case of pulsars .. then why not claim 11bhp for Wind125????

That way hh can claim 13bhp for CBZ also????

So ne one now planing to sue bajaj?????????

[cable]

one ad in Auto India for the P180 said
"while other companys make celebrities sell their bikes,
we make our bikes and make celebrities"
This directly points the add of Hritik Roshan and CBZ

[nav75]

quote:Originally posted by cable

one ad in Auto India for the P180 said
"while other companys make celebrities sell their bikes,
we make our bikes and make celebrities"
This directly points the add of Hritik Roshan and CBZ

Wow what celebrities ... any p150 owner can also become one ... by repacing the 105 sticker with 180 and putting a bigger rear tyre ... lol We have a p180 here [][xx(]