Link: Hindu Business LineIncidentally, Hero's move mirrors that of rival Bajaj Auto which is following a conscious strategy to promote its Pulsar and Discover brands.
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Hero Group now goes for image makeover
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but passion, splendour and CBZ have the potential of being strong brands...Originally posted by payeng View PostThese old brands may not last them very long.
splendour for the 100cc, upgrade passion for the 125cc and cbz for the 150cc and above segment...
No I won't charge anything for this advice to HH...
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There is a catch.. when technology agreement with Honda expires by 2014!! yes.. come 2015.. you will have BS4 emission norms set in atleast selected cities. So.. it all depends on how well Hero group manages to source/make engines that are BS4 compliant.. if they fail to do so in time.. they are out of the game.Let's bring down the monster of corruption to it's knees.. please visit http://ipaidabribe.com/
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