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Hero will be using a multi pronged strategy to keep Honda at bay. Recently Honda had said that they hope to be No. 1 by 2015-16.
HMC said that it plans capacity addition, new launches, and network and brand building to maintain its position in the Indian Market.
The fourth plant and new parts centre will be based in Rajasthan. With a fifth plant being planned in Gujarat.
For the 11 months to February, Hero MotoCorp sold 5.46 million units compared with Honda Motorcycle and Scooter India's 2.4 million and Bajaj's 2.3 million, SIAM data showed. Bajaj and Honda are way behind Hero currently to appear to be much off a threat. But Hero is not taking the competition lightly.
New launches are expected to be 'technologically advanced and environmentally friendly'! But what those launches are going to be is pure speculation!
Ravi Sud, Senior Vice-president and CFO, HMC -
Source: Hero shifts gears to stay ahead of Honda - Economic Times
HMC said that it plans capacity addition, new launches, and network and brand building to maintain its position in the Indian Market.
The fourth plant and new parts centre will be based in Rajasthan. With a fifth plant being planned in Gujarat.
For the 11 months to February, Hero MotoCorp sold 5.46 million units compared with Honda Motorcycle and Scooter India's 2.4 million and Bajaj's 2.3 million, SIAM data showed. Bajaj and Honda are way behind Hero currently to appear to be much off a threat. But Hero is not taking the competition lightly.
New launches are expected to be 'technologically advanced and environmentally friendly'! But what those launches are going to be is pure speculation!
Ravi Sud, Senior Vice-president and CFO, HMC -
"We are no strangers to competition. We have earmarked a capex of 1,100 crore for FY14 and put in place a multi-focal strategy to sustain and build upon our leadership through new launches, capacity addition, network expansion and brand-building initiatives,"
"We are well on our way towards our stated objective of generating annual volumes of 10 million in another five years,"
"The Indian two-wheeler market has become competitive, and market share, once lost, is very difficult to gain. Margins, on the other hand, are temporary fluctuations and can be managed at an appropriate time."
"Most companies hold back investments at the time of slowdown and face the consequences of capacity shortage when demand suddenly picks up. So clearly, we are going ahead with our planned investments."
How many plants Hero will install?? They are already Producing 5 Lakh + bikes month after month...
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