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VS Apache has crossed the one million mark in sales. Launched in 2006, the Apache was an instant hit, winning every major automobile award and was rated the best motorcycle in the Indian market. Over the years, the racing derived TVS Apache has become the most sought after motorcycle in its category and is a well-established brand in more than 20 countries globally. With a cult like following and a massive fan base the Apache is a brand name in itself and is a classic case study for continuous refinement and consumer specific product innovation.
K N Radhakrishnan, President and CEO, TVS Motor Company -
TVS Apache in its first avatar as a 150cc, 5-speed motorcycle set a new bench mark in the industry with innovative design, international looks, advanced engineering and technical excellence that offered an exhilarating combination of sporty performance and exceptional ride comfort. TVS Motor Company then set about refining and improving the Apache and launched a 160cc Apache RTR Motorcycle in 2007 creating a whole new category for motorcycles. A powerful 180cc Apache RTR then followed which took the brand to even greater heights. Recently TVS Motor Company introduced its new 2012 Apache Series RTR with all new beast themed styling that enhanced the legacy that Apache had built over the years.
Setting a precedent, for the first time in the history of the Indian two wheeler industry, in 2011 TVS Motor Company introduced ABS (Anti-lock Braking System) in TVS Apache RTR 180, giving the bike formidable stopping power and superior braking control that
complimented its high performance capability.
Since a high percentage of Apache owners are racing enthusiasts and the machine itself is a track honed model, TVS Motor Company introduced ARE (Apache Racing Experience) with the aim of giving the Apache customers a clear insight on what their race bred machines are capable of. At ARE, customers get an opportunity to learn the finer points of racing under the watchful eyes of professional racers from Team TVS. Thus far ARE has covered 155 cities across India and it has become an event that racing enthusiast look forward to.
Today Apache Series RTR portfolio includes in 3 different models, Apache RTR 180 ABS, Apache RTR 180 and Apache RTR 160.
K N Radhakrishnan, President and CEO, TVS Motor Company -
TVS Apache in its first avatar as a 150cc, 5-speed motorcycle set a new bench mark in the industry with innovative design, international looks, advanced engineering and technical excellence that offered an exhilarating combination of sporty performance and exceptional ride comfort. TVS Motor Company then set about refining and improving the Apache and launched a 160cc Apache RTR Motorcycle in 2007 creating a whole new category for motorcycles. A powerful 180cc Apache RTR then followed which took the brand to even greater heights. Recently TVS Motor Company introduced its new 2012 Apache Series RTR with all new beast themed styling that enhanced the legacy that Apache had built over the years.
Setting a precedent, for the first time in the history of the Indian two wheeler industry, in 2011 TVS Motor Company introduced ABS (Anti-lock Braking System) in TVS Apache RTR 180, giving the bike formidable stopping power and superior braking control that
complimented its high performance capability.
Since a high percentage of Apache owners are racing enthusiasts and the machine itself is a track honed model, TVS Motor Company introduced ARE (Apache Racing Experience) with the aim of giving the Apache customers a clear insight on what their race bred machines are capable of. At ARE, customers get an opportunity to learn the finer points of racing under the watchful eyes of professional racers from Team TVS. Thus far ARE has covered 155 cities across India and it has become an event that racing enthusiast look forward to.
Today Apache Series RTR portfolio includes in 3 different models, Apache RTR 180 ABS, Apache RTR 180 and Apache RTR 160.
though i was ok with those engine vibes..it feels like raw power to me when it vibrates while accelerating 
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