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KEEWAY K-Light 250V launched in India starting from INR 2.89 lacs

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  • KEEWAY K-Light 250V launched in India starting from INR 2.89 lacs

    The Hungarian marque KEEWAY announced the price for its new V-twin cruiser - the K-Light 250V. It arrives at an introductory price of INR 2,89,000 for Matte Blue, INR 2,99,000 for Matte dark Grey and INR 3,09,000 for Matte Black. (Ex-showroom, India).





    Mr Vikas Jhabakh, Managing Director, KEEWAY India, said, “We are delighted to introduce the muscular and rugged V-twin K-Light 250V at an attractive price tag considering the market dynamics and customers' preferences. The K-Light 250V comes with unmatched ergonomics, superior functionality, innovative technology, and uncompromised quality, and this further helps us establish KEEWAY’s unique identity with our Indian motoring enthusiasts.

    We are working towards introducing 5 more products in the Indian market by the end of this year and would primarily comprise of a cruiser, two retro street classics, one naked street, and a race replica. To meet the business requirements, we also plan to expand our dealership network across the country and look at onboarding over 100 dealers by the end of 2023.” he further added.

    Press Release:

    Founded in 1999 in Hungary, KEEWAY has built upon its guiding principles of fusing timeless style with cutting-edge technology and has a thriving presence in over 98 countries today. Keeway has a reputation for producing high-quality, sophisticated and reliable mobility products at competitive prices.

    The company’s ambitious plan for India is to introduce a total of 8 products across 4 categories by the end of 2022. Two dynamic products in high-end scooters, muscular cruisers, sport motorcycles, and retro-street motorcycles will help cater to a wide range of customers.

    The muscular and rugged K-Light 250V comes with a powerful 249 cc V-twin at an extremely attractive price which includes a best-in-class 2-year unlimited KMS warranty as a standard offering. This brute of a machine also comes with the smart-tech-enabled solution – KEEWAY Connect. The integrated GPS unit with SIM card connects to the KEEWAY application and telecasts the whereabouts of the vehicle anywhere and anytime.

    An inbuilt battery powers the system and the vehicle can be accurately tracked to 2.5 meters of its vicinity and for up to 3 hours even with the unit disconnected from the main battery. Other key features of the application include – remote engine cut-off, setting up of a geo-fence, maintaining ride records, setting max speed limit, and sharing location information with friends on community rides. For assistance during an emergency, the panic button feature helps transmit real-time location to 2 pre-set contacts via the app and also sets the process to avail roadside assistance.

    Partnering with Adishwar Auto Ride India, KEEWAY would leverage Benelli’s 50+ dealer network across the country and the assembly plant that is well equipped to meet its ambitious growth plan.

    The K-Light 250V is a rugged modern cruiser. It is the first cruiser in the 250cc segment to have a V-twin engine coupled with a Belt Drive System. These two qualities combine to provide the rider with excellent power to cruise over rough terrain, with a hassle-free ownership experience. The power-packed V-Twin produces a maximum power output of 18.7 HP at 8500 rpm and maximum torque of 19Nm at 5500 rpm for effortless acceleration. The motorcycle is equipped with dual-channel ABS and front and rear disc brakes that ensure safety, reliability and durability.

    The K-Light 250V is a cruiser you will love to ride every day. The eye-popping performance is complemented by a comfortable stance and a contoured seat, resulting in the most relaxed riding position. The motorcycle comes with telescopic shock absorbers in the front and rear hydraulic suspension for an ultra-smooth ride.

    The K-Light 250V cruiser has muscular butch looks that complement the ride quality perfectly. The headlight cluster is a small LED affair, framed by a round DRL - a throwback to classic halogen headlamps. The tail cuts sharply after the LED brake lights, and this is made possible by the fender being mounted on the swingarm.

    The K-Light 250V comes with a large 20L fuel tank, making it the perfect partner to explore the city, as well as the winding trails of India, without having to worry about locating a fuel station.

    The K-Light 250V is available in 3 colours - Matte Blue, Matte Dark Grey and Matte Black.


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