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Hero MotoCorp, the world's largest manufacturer of motorcycles and scooters, arrives in Italy thanks to a partnership with Pelpi International. “You are limitless” is the motto of the Indian company, which has two research centres and eight production plants.
Its collaborations are prestigious: Ather, Harley-Davidson, Euler, and Zero Motorcycles... With over 125 million customers and 41 years of history, Hero MotoCorp is making its debut with two models: the XPulse 200 4V, an 18.9 hp single-cylinder enduro available in standard and Pro versions, and the Hunk 440, a 27 hp, 36 Nm naked bike. Both come with a 5-year warranty.
Hero focuses its strategy on technology and reliability, with the aim of conquering a place within the entry-level market. Pelpi, with 120 points of sale, will manage distribution, with initial sales of a few hundred units before expanding the range.
Its collaborations are prestigious: Ather, Harley-Davidson, Euler, and Zero Motorcycles... With over 125 million customers and 41 years of history, Hero MotoCorp is making its debut with two models: the XPulse 200 4V, an 18.9 hp single-cylinder enduro available in standard and Pro versions, and the Hunk 440, a 27 hp, 36 Nm naked bike. Both come with a 5-year warranty.
Hero focuses its strategy on technology and reliability, with the aim of conquering a place within the entry-level market. Pelpi, with 120 points of sale, will manage distribution, with initial sales of a few hundred units before expanding the range.
