Tweet
Suzuki Motorcycle ties up with Salman's Being Human foundation for the Suzuki Access.
Suzuki Motorcycle will be launching a Special Edition of their popular scooter the Suzuki Access in partnership with Being Human.
As part of this deal Suzuki dealerships will also be selling Being Human Apparel and merchandise. Salman Khan is already the Brand Ambassador for Suzuki Motorcycles.
Atul Gupta, Suzuki Motorcycles Executive Vice-President -
The tie-up will be in three phases starting with apparel and then moving to biking accessories like helmets. Revenues earned from this will be directed towards causes like education of the underprivileged, cataract operations, heart surgeries and bone marrow donation camps, Gupta said.
The Suzuki Access Special Edition is priced at Rs 58975/- On Road Mumbai as compared to the regular 57877/-. The company hopes to sell over 40000 units of this Special Edition Scooter.
Recently Suzuki Motorcycles had increased production by 25% in the expectation of increased demand. Suzuki Motorcycles also had increased ad expenditure by 20% in July 2013. The company expects such activities to help boost sales of their successful scooter.
Source: Suzuki Motorcycle ties up with Salman Khan's Being Human Foundation - Indian Express
Suzuki Motorcycle will be launching a Special Edition of their popular scooter the Suzuki Access in partnership with Being Human.
As part of this deal Suzuki dealerships will also be selling Being Human Apparel and merchandise. Salman Khan is already the Brand Ambassador for Suzuki Motorcycles.
Atul Gupta, Suzuki Motorcycles Executive Vice-President -
"This collaboration is rooted in our philosophy of making positive social contributions as a corporate citizen. Our 300 dealers will act as outlets for Being Human apparel and merchandise,"
The Suzuki Access Special Edition is priced at Rs 58975/- On Road Mumbai as compared to the regular 57877/-. The company hopes to sell over 40000 units of this Special Edition Scooter.
Recently Suzuki Motorcycles had increased production by 25% in the expectation of increased demand. Suzuki Motorcycles also had increased ad expenditure by 20% in July 2013. The company expects such activities to help boost sales of their successful scooter.
Source: Suzuki Motorcycle ties up with Salman Khan's Being Human Foundation - Indian Express
Comment