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Honda Motorcycles & Scooter India (HMSI) announced that they will be partnering with 'Tour de India', a cycling event to be held in December.
Honda will be using the CBR 250r as the lead bike for the Tour de India 2013. The TDI will be hosted in Mumbai, Jaipur and Delhi on the 15th, 17th and 22nd respectively.
Y S Guleria, HMSI Vice President - Sales and Marketing -
The winner of the Tour de India will be awarded a spanking new Honda CBR 250r.
Source: HMSI announces association with cycling event - The Economic Times
Honda will be using the CBR 250r as the lead bike for the Tour de India 2013. The TDI will be hosted in Mumbai, Jaipur and Delhi on the 15th, 17th and 22nd respectively.
Y S Guleria, HMSI Vice President - Sales and Marketing -
"We are proud to be associated with an initiative like Tour De India. Honda CBR250R is one of India's favorite and most awarded sports bike, and it would complement the racing enthusiasts participating in Tour de India 2013,"
"Panned across three cities, by associating with Tour de India 2013 Honda connects with the youth and urban affluent population of the country,"
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