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Sales Report: July 2015.

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  • Sales Report: July 2015.

    Sales Report: July 2015.


    A decline in interest rates, fuel costs, low base and pick-up in consumer sentiment helped the Indian automobile manufacturers report generally healthy sales figures for the last month. However, this had a mixed response on the 2 wheelers in general.

    Royal Enfield have nothing to worry. Their Limited Dispatch series of motorcycles sold houseful in record times, and even otherwise, the waiting periods are in months. RE are showing continuous sales growth. And growth aside, in the Quarter-2 of 2015, RE's standalone net profit rose 37.8 percent to Rs 183.6 crore, up from Rs 133.2 crore in 2014 Q2. The income from operations too went up 47 percent to Rs 1,097 crore.

    TVS struggles to find consistent growth with the absence of new launches since last year, except for TVS Jupiter which is doing reasonably well in its segment.

    On the flip side, Suzuki is doing well with its new bikes such as Gixxer, Gixxer SF, etc. Plus, the sales of Access and Swish continue to be a reasonable contribution towards this growth. Suzuki's Ex-VP is very optimistic about the upcoming festive season too.

    Hero's sales stagnancy continues, more or less as it has likely hit a ceiling already. Known for regular 5 Lac+ figures and also a record 6 Lac in a month in a previous year, Hero now surprises(shocks?) us with a 4.xx Lac sales figure, that too at this time of the year. Its still the best seller out there though, but we hope the decline is not a sign of the group's future...

    Has Honda hit its peak too? Most possibly not. We just saw minor variations of Activa and Aviator recently. And on August, we're going to have some new launches worth checking out, which will make their own contribution to Honda's growth.

    So, there we go. The regular excel-created sales charts are as under:

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    Now, we have data for all manufacturers and it seems Hero is the only one to lose share. So, Rajiv Bajaj was right in an interview, when he answered a question saying that its Hero who's lsoing the share if others are gaining.


    Source: Reliable links from sites such as economictimes, business standard, etc.
    Last edited by Samarth 619; 08-25-2015, 02:21 AM.
    ---
    Brotherhood, Rules, Freedom. Xbhp.
    Indian riding = Alertness, Anticipation and Adjustment.

  • #2
    Re: Sales Report: July 2015.

    Wow.. I wonder how bajaj will look from the perspective of KTM individually.. And Hero's sales are something not right.. Why would people not go to hero?

    Agreed some points I've heard that the new ismart tech is not really explained properly to people and people are struggling with it?

    The looks of karizma is what they practically destroyed.. But I may be wrong as looks are subjected to individual opinions..

    I think that Hero was somewhere like RE now sometime ago..

    From what I feel, people go madly at one product till they get bored of it and then simply throw it away and go for next.. It's not balanced is what I think..

    It's like music.. You like one, listen to it till you hate it and then move on..

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    • #3
      Re: Sales Report: July 2015.

      Hey Samarth, 'just wondering if there's a source to view sales figures of premium brands (including Indian Motorcycles) in the Indian market. Now that there are plenty of options in the market. I tried searching but couldn't find any.
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      • #4
        Re: Sales Report: July 2015.

        First post is updated with figures for all 8 manufacturers once again, after the VB4 restore.

        Originally posted by chaosaddict View Post
        Hey Samarth, 'just wondering if there's a source to view sales figures of premium brands (including Indian Motorcycles) in the Indian market. Now that there are plenty of options in the market. I tried searching but couldn't find any.
        Well, I replied to your query just before the VB5 update, but apologies, maybe its not restored for some internal reason.

        Occasional interviews by industry leaders like Mr. Munjal, Mr. Bajaj, etc tell us the sales for few brands, but these interviews do not happen regularly, so monthly sales figures are not available for all brands.
        But yes, whenever there's an interview, we'll let you know the figures.

        There are no such sources to view sales brandwise for all the brands. But I did manage to find a file from Bajaj records, although they share figures quarterly, and not monthly:-->

        Last edited by Samarth 619; 08-25-2015, 02:36 AM.
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        • #5
          Re: Sales Report: July 2015.

          Originally posted by Samarth 619 View Post
          First post is updated with figures for all 8 manufacturers once again, after the VB4 restore.


          Well, I replied to your query just before the VB5 update, but apologies, maybe its not restored for some internal reason.
          Thanks for the effort, Samarth; much appreciated!
          I guess it's the sales & marketing background that induces such queries.
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          • #6
            Re: Sales Report: July 2015.

            Royal Enfield sales surge 59% in August | The Financial Express

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