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April 2016 Two Wheeler Sales Report

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  • #1

    April 2016 Two Wheeler Sales Report



    Two Wheeler sales in India increased substantially during April 2016 in the wake of new launches and good monsoon being predicted

    Hero MotoCorp
    Hero MotoCorp sales were up 15% in April 2016. The company sold 6,12,739 units in April 2016 as against 5,33,305 units in April 2015. This is the third consecutive month that Hero MotoCorp has seen increased sales having grown by 13.6% in February and by 14% in March 2016.

    Honda (HMSI)
    Honda Motorcycle and Scooter India registered increased sales in April 2016 both where motorcycles and scooters were concerned. HMSI total sales stood at 431,011 units in April 2016 as compared to sales of 340,679 units in April 2015.

    Bajaj Auto
    Bajaj Auto Limited registered 2% growth in motorcycle sales in April 2016 with a total of 2,91,898 units sold during the month. This was as against 2,85,791 units sold in April 2015. Exports, however, took a 36% dip in sales to 1,03,976 units from 1,61,598 units seen in the same month of the previous year.

    Sales of commercial vehicles also fell 24% from 50,483 units sold in April 2015 to 38,211 units sold in the last month. This took total sales to 3,30,109 units, down 2%, as compared to 3,36,274 units sold in April 2015.

    TVS Motor Company
    TVS saw an increase in domestic sales to the extent of 21.6% in April 2016. Sales stood at 197,692 units in April 2016 as compared to 162,516 units in April 2015. Where sales of scooters were concerned a 28.3% increase was noted in April 2016 with 63,341 units sold during the month as against 49,375 units sold in April 2015.




    Motorcycle sales increased 20.7% from 74,953 units sold in April 2015 to 90,491 units sold in April 2016. Total two wheeler sales increased by 19.5% to 222,350 units in April 2016 from 186,041 units sold in April 2015 while exports increased by 4.8% to 24,658 units in April 2016 from 23,525 units in April 2015.

    Yamaha
    India Yamaha Motor announced a 66% increase in sales. 63,927 units were sold during the past month as compared to 38,568 units sold in April 2015. Expansion to Tier II and Tier III cities along with increased marketing strategies accounted for this increase in sales.

    Yamaha continues to expand their networks and with the new Saluto RX the company seeks a 10% market share by end of this year. Yamaha also inaugurated a new spare parts center in Tamil Nadu spread over an area of 30,000 sq mtrs.

    Royal Enfield reported a 42% increase in domestic sales and a 45% increase in exports during April 2016. Domestic sales stood at 47,037 units in April 2016 from 33,118 units sold in April 2015 while exports increased from 800 units exported in April 2015 to 1,160 units exported in the past month.

    Mahindra Two Wheelers and Suzuki Motorcycles have not released sales report for the month yet. If they do release, the post will be updated.

    Source: https://www.rushlane.com/april-2016-...-12195750.html
    __________________________________
    Hero Maestro Edge, TVS Wego
    TVS Jive (Sold), Kinetic Sym Flyte (Sold), Kinetic Honda (sold)
    Tags: None
  • #2
    Re: April 2016 Two Wheeler Sales Report

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    • #3
      Re: April 2016 Two Wheeler Sales Report

      I was waiting for the Suzuki, HMSI and Mahindra data to arrive, out of which Honda did. Anyhow, here are the usual sales charts for easy view:-

      Click image for larger version Name: April 2016-3.jpg Views: 1 Size: 18.7 KB ID: 1935488

      Click image for larger version Name: April 2016- 2.png Views: 1 Size: 18.0 KB ID: 1935487

      Click image for larger version Name: April 2016-1.jpg Views: 1 Size: 31.0 KB ID: 1935486
      ---
      Brotherhood, Rules, Freedom. Xbhp.
      Indian riding = Alertness, Anticipation and Adjustment.

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      • #4
        Re: April 2016 Two Wheeler Sales Report

        Good show by Yamaha.

        Sent from my Xperia L.
        A bike on the road is worth two in the shed.

        Weekend Rides Around Kolkata
        My Ride To Sunderbans -         Hemnagar & Samsernagar
        Saagar Kinare - Bakkhali Calling

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        • #5
          Re: April 2016 Two Wheeler Sales Report

          Bajaj seems to be a rut while the others have picked up steam. It appears the Pulsar line is not making the required sales and with no new offerings other than v15 things aren't looking good. Looks all who could afford KTM have one now so not much growth there.

          Comment

          • #6
            Re: April 2016 Two Wheeler Sales Report

            Originally posted by sparky View Post
            Bajaj seems to be a rut while the others have picked up steam. It appears the Pulsar line is not making the required sales and with no new offerings other than v15 things aren't looking good. Looks all who could afford KTM have one now so not much growth there.
            Simple answer. No scooters from bajaj.

            Sent from my XT1033 using xBhp Connect mobile app
            HYPERTHRUST CLEARED AND COUNTING
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            • #7
              Re: April 2016 Two Wheeler Sales Report

              Amazing growth by Yamaha....
              Don't Honk Unnecessarily

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              • #8
                Re: April 2016 Two Wheeler Sales Report

                Originally posted by Bibhu View Post
                Simple answer. No scooters from bajaj.
                Sent from my XT1033 using xBhp Connect mobile app
                I believe that answer is not quite accurate... Even Royal Enfield don't have any scooters but they did show growth.
                After all, even last year in the same month, Bajaj had no scooters so growth should be there anyhow due to motorcycles, isn't it?

                Here's my analysis: I'm seeing the same trends since many months now. So, I humbly believe that Bajaj's growth situation is a relatively permanent situation, that needs corrective action now.

                I subtly think that a survey must be conducted as to how people rank Bajaj vehicles in terms of safety, reliability, etc.
                I'm not saying people will be right. After all, even a wrong image spread over the internet (for example, showing a broken alloy wheel, or saying that half the people who owned XYZ bike have died) can cause a rumor to spread which is false, but public perception is not perfect anyhow...
                Because even if such an image or bad word of mouth changed the minds of 20,000-30,000 buyers across India, the growth figure could've been in double digits which it is not, now.

                I also think existing owners should be surveyed to find out what they say about their bikes. For example, if existing owners of a random 370cc bike say that its suspension is too hard for my roads and has created a big headache, or that its low end torque is causing commuting problems, then we actually have a word of mouth problem...

                I don't know what the survey must have as content, but its high time something should be done about it, before this minuscule growth changes into a decline... believe me, I think that period is coming soon for Bajaj.


                Originally posted by sparky View Post
                Bajaj seems to be a rut while the others have picked up steam. It appears the Pulsar line is not making the required sales and with no new offerings other than v15 things aren't looking good. Looks all who could afford KTM have one now so not much growth there.
                I believe that is not accurate, otherwise, many big bikes would've stopped selling altogether now. Of course, initial growth is due to the impatient buyers, but later it usually stabilises. Every month and every year, many kids turn 18 (or otherwise consider themselves adults enough to ride) and they start looking for a bike as per their budget and segment.
                This is how new customers are created anyways.
                ---
                Brotherhood, Rules, Freedom. Xbhp.
                Indian riding = Alertness, Anticipation and Adjustment.

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                • #9
                  Re: April 2016 Two Wheeler Sales Report

                  Originally posted by Samarth 619 View Post
                  I believe that answer is not quite accurate... Even Royal Enfield don't have any sc......

                  Okay.... So the sales of KTM's in no way effect Bajaj ?!

                  Bajaj recently launched the RS & AS & Avenger series, so it mattered to only 2% increase in market share last month ?

                  Why they do not launch the bikes like NS/RS/CS etc along side the KTM's ?
                  As it will definitely lead to bump in domestic sales. Why launch after the market has already been captured by the austrians ?


                  Sorry if these are noob questions. Just want to get more insight into monthly automobile sales.
                  You Start Your Life with a Full Pot of Luck and an Empty Pot of Experience, the Object is to Fill the Pot of Experience Before you Empty the Pot of Luck.....!!

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                  • #10
                    Re: April 2016 Two Wheeler Sales Report

                    Originally posted by dnewguy View Post
                    Okay.... So the sales of KTM's in no way effect Bajaj ?!
                    They do affect, although slightly...
                    My point was that scooters were not there last year too, so Bajaj's growth isn't related to that..
                    Of course, this affects their potential in front of companies like Honda and Hero, for sure.

                    We are basically comparing April 2015 sales with those in April 2016, and since both periods didn't have scooters, we can only say that public might be losing interest in Bajaj's motorcycles, despite new launches. Or maybe they're just looking at Bajaj as a maker of fast bikes, and not rugged and practical anymore.

                    Or maybe some other reason that only a survey can disclose.

                    Bajaj recently launched the RS & AS & Avenger series, so it mattered to only 2% increase in market share last month ?
                    It only means that while the new bikes sell more, something else in their product line is selling lesser than normal, like maybe low end premium bikes like Pulsar 220 or maybe commuters.
                    While India's population, adult population, and per capita income have all increased, it doesn't justify seeing a 2% growth as real growth.

                    Why they do not launch the bikes like NS/RS/CS etc along side the KTM's ?
                    As it will definitely lead to bump in domestic sales. Why launch after the market has already been captured by the austrians ?
                    Sorry if these are noob questions. Just want to get more insight into monthly automobile sales.
                    It is their development cycle...
                    And since there's a huge price gap between them, there's often no internal competition, and even if there is, it doesn't matter much.
                    For example, Duke 200 and NS200 cost as much as Rs. 50,000 apart, which is no small money...

                    But together, both of them offer a good competition to their competitors. For example, within Bajaj, close competitors of CBR250 may be RS200, AS200, KTM RC200, Duke 200, etc. if we account for only pricing and market thinking (and not specs/ looks)...

                    So, to answer your question, with their cheapest bike starting at about 1.5L on road, the "Austrians" aren't exactly capturing the complete market anyhow...
                    ---
                    Brotherhood, Rules, Freedom. Xbhp.
                    Indian riding = Alertness, Anticipation and Adjustment.

                    Comment

                    • #11
                      Re: April 2016 Two Wheeler Sales Report

                      Surprised to not see Suzuki on the charts. Do they even sell considerable amount of units? Are they even close to Royal Enfield?

                      Comment

                      • #12
                        Re: April 2016 Two Wheeler Sales Report

                        Originally posted by sm11s View Post
                        Surprised to not see Suzuki on the charts. Do they even sell considerable amount of units? Are they even close to Royal Enfield?
                        Yes, they are close to Royal Enfield, although slightly behind usually, and they do sell regularly more units than Mahindra 2 Wheelers.
                        However, Suzuki have not yet released figures of sales for April 2016.

                        --
                        NOTE: Bajaj's growth problem, I have figured out, may be due to lesser exports. Now, why is that, is another big question.
                        ---
                        Brotherhood, Rules, Freedom. Xbhp.
                        Indian riding = Alertness, Anticipation and Adjustment.

                        Comment

                        • #13
                          Re: April 2016 Two Wheeler Sales Report

                          Originally posted by Samarth 619 View Post
                          They do affect, although slightly...
                          My point was that the ktm sales do not add up 'INTO' the sale of bajaj bikes ?

                          Regarding bajaj not manufacturing scooter/scooterette i guess its good for us although my bajaj servive centre guy always crib about not having enough customers


                          Originally posted by Samarth 619 View Post
                          And since there's a huge price gap between them, there's often no internal competition, and even if there is, it doesn't matter much.
                          For example, Duke 200 and NS200 cost as much as Rs. 50,000 apart, which is no small money...
                          Yeah, i get the idea but the non availability of NS200 at the time of Duke200 definitely pushes a potential buyer to go for ktm and not.. say P220.
                          i agree that after the price spacing of 50K people with a strict budget won't look towards ktm but if we put both the 200cc bikes at the same platform then i think most of them would opt for home grown NS and save 50k + stay niggle-free ?!

                          anyways thank you so much for making things bit clearer.

                          cheers.
                          You Start Your Life with a Full Pot of Luck and an Empty Pot of Experience, the Object is to Fill the Pot of Experience Before you Empty the Pot of Luck.....!!

                          Comment

                          • #14
                            Re: April 2016 Two Wheeler Sales Report

                            Yamaha is always step ahead ! Yo Yamaha

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