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Bajaj Pulsar new ad:Poetry in Motion
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Originally posted by pushkarb View PostWhat strategy?
hi Pushkarb,
its a typical marketing strategy where a company initially promotes its product with the name of the company on it. So to build the credibility for the new launch.
and then when the product becomes a brand in itself, then company removes its own name from the promotional strategy. Likewise pulsars don't have "bajaj" written on them except the logo.
My Leh Trip:
http://www.xbhp.com/talkies/tourer/29402-up-above-world-so-high.html
Because I love U...
http://www.xbhp.com/talkies/tourer/26120-because-i-love-u-part-4-dodo-holy-cow-page-18-a.html
Two troubled Lads:
http://www.xbhp.com/talkies/tourer/2...h-nirvana.html
https://www.facebook.com/ankitmishra1
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seen the ad just now, the bike is presented well in the ad and it renders it a very cool appeal with sporty orange,
but i think the brand-guidelines are not followed and a few errors in editing.
i was waiting for a step ahead with pulsar mania, but as is said... "repeating perfection is not always possible".Last edited by ankit mishra; 02-27-2011, 09:46 AM.
My Leh Trip:
http://www.xbhp.com/talkies/tourer/29402-up-above-world-so-high.html
Because I love U...
http://www.xbhp.com/talkies/tourer/26120-because-i-love-u-part-4-dodo-holy-cow-page-18-a.html
Two troubled Lads:
http://www.xbhp.com/talkies/tourer/2...h-nirvana.html
https://www.facebook.com/ankitmishra1
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Originally posted by dushyant123 View PostStrategy to promote Pulsar and Discover as seperate brands....Yeah, I heard about them some time ago. Whats the point though? Does removing Bajaj have any advantages?Originally posted by ankit mishra View Posthi Pushkarb,
its a typical marketing strategy where a company initially promotes its product with the name of the company on it. So to build the credibility for the new launch.
and then when the product becomes a brand in itself, then company removes its own name from the promotional strategy. Likewise pulsars don't have "bajaj" written on them except the logo.
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Landing nose first, is that the right way to do it?
I hope its not a commercial, the eariler pulsar ads created a sension, this one is kinda gay in front of those. All the pulsar ads have been brilliant and this has huge shoes to fill.
My personal all time favourite 'Indian' as is the original P220 launch ad, with the "Aage" theme. Gives me goosebumps even now! That has to be THE best advertisement ever, carries the old nostalgic theme and showcasing how its new and now distinctly ahead! I wish I could get a longer version of that sound clip!!
YouTube - Pulsar 220 commercial
It takes the old Bajaj lineage ahead.
YouTube - Bajaj Retro commercial
Pulsar mania was undoubtedly the first ad that kinda showcased Pulsar without\or with little of the Bajaj lineage, and was THE begining of the announcement of the Brand Pulsar on the world stage!
This ad\video compared to those suck big time. Grass, water splashed, slow motion.... Poetry?Last edited by satyenpoojary; 02-27-2011, 10:46 AM.Super CommuTOURer� - Talk less, Ride more
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Completely agree with you Satyen. This original 220 ad still gives me goosebumps. This ad had absolutely sealed the deal with me and i went ahead and bought my pulsar after that. I still feel that Bajaj should use this "Aage" theme in their forthcoming ads too. Feels aggressive,retro and motivating. Has that raw appeal to it.Last edited by motormania; 02-27-2011, 11:22 AM.You can take the ride away from me but you cannot take the rider out of my soul.........
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Originally posted by satyenpoojary View PostLanding nose first, is that the right way to do it?
I hope its not a commercial, the eariler pulsar ads created a sension, this one is kinda gay in front of those. All the pulsar ads have been brilliant and this has huge shoes to fill.
My personal all time favourite 'Indian' as is the original P220 launch ad, with the "Aage" theme. Gives me goosebumps even now! That has to be THE best advertisement ever, carries the old nostalgic theme and showcasing how its new and now distinctly ahead! I wish I could get a longer version of that sound clip!!
This ad\video compared to those suck big time. Grass, water splashed, slow motion.... Poetry?
It does not look like a typical TV Commercial to me.
Probably its just a Viral Video for the internet and for the Pulsar Facebook Fanpage.
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For me the bestest Pulsar ads were-
1. The ad where the arrival of DTSI Pulsar was announced...shot on a bridge
YouTube - The Bajaj Pulsar DTS-i ad (Uncut version)
2. The "Aage Nikal Rahein Hain" theme ad.
Both were futuristic and FANTASTICO--------------------------------------------------------------------------------------------------
Current rides-
Iron 883 (2015- ); Interceptor 650 (2019- )
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Overall i dint like this AD at all.,the AD looks like a work of an amateur?
...something looks incomplete and that's a surprise coz BAJAJ commercials are usually kick-ass!
and the Riders posture also looks a bit weird and funny.
other notes....the fairing "collapsing" OMG,will that the case be with all the bikes?
and wonder why they are promoting a Sports-Tourer on a track! that too without removing the center stand and saree guard!
and that scene where the fog/smoke is passing over the rider......RC8 commercial,anyone?
Smoke rubber,not tobacco.
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this cannot be Bajaj ad..... someone might have tried his riding & video editing skills..... but cannot be an ad, though a good try..... its not showing the full bike or the full character of the bike.....
the first 220 ad was awesome..... takes the show to next stage and still carrying the old theme.....Originally posted by satyenpoojary View PostLanding nose first, is that the right way to do it?
I hope its not a commercial, the eariler pulsar ads created a sension, this one is kinda gay in front of those. All the pulsar ads have been brilliant and this has huge shoes to fill.
My personal all time favourite 'Indian' as is the original P220 launch ad, with the "Aage" theme. Gives me goosebumps even now! That has to be THE best advertisement ever, carries the old nostalgic theme and showcasing how its new and now distinctly ahead! I wish I could get a longer version of that sound clip!!
YouTube - Pulsar 220 commercial
It takes the old Bajaj lineage ahead.
YouTube - Bajaj Retro commercial
Pulsar mania was undoubtedly the first ad that kinda showcased Pulsar without\or with little of the Bajaj lineage, and was THE begining of the announcement of the Brand Pulsar on the world stage!
This ad\video compared to those suck big time. Grass, water splashed, slow motion.... Poetry?
an average Poetry.....
they have to keep the saree guard..... Indian Govt. rule.....Originally posted by j4zb4 View PostI doubt because the that fender has the rear indicator lights with it... And they cant remove those...
Also I am surprised at the overlook... They remove the fender to make it the track bike but have kept the saree guard intact
...
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