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Honda Motorcycle and Scooter India is confident of growing in an ever slowing down market as they have 1 lakh orders in hand!
The company targets growth of 40% in FY14. HMSI expects sales of over 3.93 million units in FY 14. It expects 25% share of sales to come from its base models of Dream Neo, Dream Yuga and the Twister. Another indigenous 100cc from its Indian R&D is scheduled to hit the market soon. With the help of this, Honda hopes to hit 4.6 million units in FY15.
Yadvinder Singh Guleria, senior vice-president (sales & marketing), Honda Motorcycle & Scooter India -
Even in the motorcycle space, led by new mass segment models, HMSI's market share has jumped an identical 4% 11.76% in FY-13 to from 7.64% in FY-12, whereas Hero has seen its share dip 2.8% to 53.17% in FY-13.
The company claims its executive 125 cc motorcycle Shine as well as premium 150 cc -motorcycle Unicorn are still having some waiting period. Its first 100 cc mass market motorcycle Dream Yuga has managed to sell about 3 lakh units in the last one year and it has high expectation from the Dream Neo which is pitted straight at Hero MotoCorp's Splendor.
Source: Honda sees no slowdown in 2-wheeler sales - The Economic Times
The company targets growth of 40% in FY14. HMSI expects sales of over 3.93 million units in FY 14. It expects 25% share of sales to come from its base models of Dream Neo, Dream Yuga and the Twister. Another indigenous 100cc from its Indian R&D is scheduled to hit the market soon. With the help of this, Honda hopes to hit 4.6 million units in FY15.
Yadvinder Singh Guleria, senior vice-president (sales & marketing), Honda Motorcycle & Scooter India -
"The trust of the customer in the brand Honda is immense. The fact that most of the products are in good demand and on few of them, there is waiting, shows we have a strong demand from customers and that too at a time when the market is declining,"
"The umbrella in 100-110 cc segment for us is the Dream series, we could build the family further. The options are not closed for more 100 cc model, there is a huge potential for any brand to sell in this segment,"
The company claims its executive 125 cc motorcycle Shine as well as premium 150 cc -motorcycle Unicorn are still having some waiting period. Its first 100 cc mass market motorcycle Dream Yuga has managed to sell about 3 lakh units in the last one year and it has high expectation from the Dream Neo which is pitted straight at Hero MotoCorp's Splendor.
Source: Honda sees no slowdown in 2-wheeler sales - The Economic Times
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