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Hero MotoCorp JV with Magnetti Marelli: xBhp News

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  • Hero MotoCorp JV with Magnetti Marelli: xBhp News

    Hero MotoCorp has tied up with Magnetti Marelli to help develop systems to make their motorcycles more fuel efficient.

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    Magnetti Marelli, part of the Fiat Group, have been in talks with Hero MotoCorp since July 2013. News has just come in that the deal between the two companies has materialized. ET has just announced on twitter that the deal has been finalized.

    This development will help further improve the profile of its entry level commuter segment, in which Hero has the largest share. The company will use this to keep Honda at bay, as the Japanese manufacturer has been on an expansion spree since splitting with Hero.

    Hero had earlier partnered American Manufacturer Eric Buell and Austrian Engine Developer AVL List. All these changes will ensure that Hero is well prepared for the change in Emission Norms for 2015.

    Exact details of the partnership are not as yet known and will be updated in due course.

    Source: Hero explores JV with Magneti Marelli to improve mileage - Livemint

  • #2
    Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

    News Approved

    ----consecutive posts auto-merged-----

    Checked online and got some more info about this deal.

    This will be a Joint Venture between the two companies and will entail an investment of 27 Million USD over 10 years. The JV will being production by End 2014. Hero will have 60% stake in this while Magnetti Marelli will have 40%.

    Source of Above: http://economictimes.indiatimes.com/...w/26788752.cms
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    • #3
      Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

      Definitely seems like Hero is well ready for the battle but please don't disappoint us from now on Hero. . . We need awesome stuffs and not some copy. . .

      Cheers!!!
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      10 years into riding :D
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      • #4
        Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

        joint venture..??

        the way in which hero is moving ahead is very different then, what other indian companies like bajaj and tvs are doing. bajaj and tvs are shaking hands with other big and well established bike manufacturers who are already into volume business. whereas hero is kind of hiring companies with specific expertise. so future hero bike will be designed by erik buell, while its powertrain will be co-developed by AVL and its ECU supplied by magneti marelli.

        looks like a coalition government.
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        • #5
          Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

          Wasn't there an alignment with engines engineering?

          Just too many cooks!

          Hero may hire some better brains from this very nation to do sore r and d.

          I know the quality of code M M is producing !

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          • #6
            Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

            Originally posted by princesirohi View Post
            joint venture..??

            the way in which hero is moving ahead is very different then, what other indian companies like bajaj and tvs are doing. bajaj and tvs are shaking hands with other big and well established bike manufacturers who are already into volume business. whereas hero is kind of hiring companies with specific expertise. so future hero bike will be designed by erik buell, while its powertrain will be co-developed by AVL and its ECU supplied by magneti marelli.

            looks like a coalition government.

            BIG WHO? KTM?
            KTM is smaller then Bajaj in Market Capitalisation.

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            • #7
              Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

              Forming too many JV's, it appears that Hero hasn't really decided on what to do. As far as Indian market is concerned, they need not worry as long as they get a decent replacement engine for Splendor/Passion. In premium segment, I don't think Hero got a chance, there is simply too much competition entering the market. By the time Hero brings in it's products, there will be lot of established models in the market. But they have got Karizma with which they should try to evolve a brand, it's got decent following, though recent upgrade is not flattering (in terms of looks).
              Let's bring down the monster of corruption to it's knees.. please visit http://ipaidabribe.com/

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              • #8
                Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                Originally posted by iNaresh View Post
                BIG WHO? KTM?
                KTM is smaller then Bajaj in Market Capitalisation.
                ktm may not be bigger than bajaj, but it was a well established brand with lot of products already in market and was already a player in bike manufacturing.

                other is BMW who tied up with TVS.

                i just wanted to share my views on the different kind of strategy hero is adapting.
                sigpic

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                • #9
                  Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                  I smell the down fall of Hero from here!!

                  Now I think surely Honda ll win the race now.
                  Very strange how can such a mega company running to all corners ??

                  Infact they should join hands with 1 good company and work ahead.

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                  • #10
                    Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                    Hero MotoCorp,

                    Please provide the enthusiasts some performance hike from fuel injection along with fuel efficiency.

                    That would be better...
                    SPEED KILLS BUT THRILLS!!!

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                    • #11
                      Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                      It was to happen. As Keihin was the supplier of fuel and emission equipment for Hero, but since hero separated from Honda so it is obvious Keihin will not supply. Check from the market itself as all Japanese manufacturers like Honda, Suzuki and Yamaha use Keihin components but Bajaj, TVS use UCAL MIKUNI fuelling.

                      No company be it Honda, Bajaj, TVS, Suzuki or even in four wheeler use fueling and emission equipment of their own.

                      In two wheeler Keihin and Ucal Mikuni were leaders and in Four wheeler MICO-BOSCH and TVS-lucas in diesels and Keihin and Mikuni in petrol.

                      So nothing new. Its is first time that Magneti marelli has tied up for an Indian company. Looking forward to it as it will also help in making FI of its product and magnetti marelli is a well known name in racing and all over the world.

                      I had visited Magnetti marelli website and they have confirmed that Hero has tied up with them.

                      It is supplier of fueling and exhaust components to Ducati, MV AUGUSTA, APRILLA RSV 4, e.t.c.

                      It is nothing surprising as fueling is one area where all companies looks to expert in that field.
                      Photo of my joy- http://www.xbhp.com/talkies/854067-post963.html-3.88 lac km cont....Ownership review of my joy- http://www.xbhp.com/talkies/832255-post608.html- slowly updating as and when getting time. HERO HONDA CBZ EXTREME(2011) - 47K KM AND COUNTINGhttp://www.xbhp.com/talkies/motorcyc...tml#post904152-carb tuning guide

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                      • #12
                        Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                        Originally posted by sibun View Post
                        It was to happen. As Keihin was the supplier of fuel and emission equipment for Hero, but since hero separated from Honda so it is obvious Keihin will not supply. Check from the market itself as all Japanese manufacturers like Honda, Suzuki and Yamaha use Keihin components but Bajaj, TVS use UCAL MIKUNI fuelling.

                        No company be it Honda, Bajaj, TVS, Suzuki or even in four wheeler use fueling and emission equipment of their own.

                        In two wheeler Keihin and Ucal Mikuni were leaders and in Four wheeler MICO-BOSCH and TVS-lucas in diesels and Keihin and Mikuni in petrol.

                        So nothing new. Its is first time that Magneti marelli has tied up for an Indian company. Looking forward to it as it will also help in making FI of its product and magnetti marelli is a well known name in racing and all over the world.

                        I had visited Magnetti marelli website and they have confirmed that Hero has tied up with them.

                        It is supplier of fueling and exhaust components to Ducati, MV AUGUSTA, APRILLA RSV 4, e.t.c.

                        It is nothing surprising as fueling is one area where all companies looks to expert in that field.
                        Thanks for the update..... Its good to see someone actually doing research and posting.... and frankly i believe the Hero management has more brains and expertise in running a company then us here... so rather than slaming them on account of our inadequate knowledge is wrong.....
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                        • #13
                          Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                          Originally posted by siddharth_ZMR View Post
                          Thanks for the update..... Its good to see someone actually doing research and posting.... and frankly i believe the Hero management has more brains and expertise in running a company then us here... so rather than slaming them on account of our inadequate knowledge is wrong.....
                          The expertise that they have cannot be with us. As we are thinking in our view but they are thinking about there view.

                          According to technology agreement Magneti marelli and Hero will build a plant here in 2015 and will start production by that year itself.

                          From the website of Magnetti marelli it is clear that Hero will start electronics engine management in its bike and will have ride by wire technology. Also it will assist hero in production of hybrid vehicles.

                          For more details and know how of the company see this link:-

                          Magneti Marelli and Hero MotoCorp sign a Joint Venture in India in the sector of powertrain systems for two-wheelers | Magneti Marelli

                          Magnetti marelli is a giant and is also the best in its own field. All companies like YAMAHA, KAWASAKI else use Keihin for their superbikes but when it comes to their racing bikes most companies prefer Magnetti marelli.

                          Just see the customers of the company and you will get a rough idea.

                          The areas where magnetti marelli deals are:-

                          Automotive lightning,power train, electronics systems, suspension systems, exhaust system, e.t.c.

                          Slamming someone is easy but doing actual research and seeing the merits of the JV will need some deep insight.
                          Photo of my joy- http://www.xbhp.com/talkies/854067-post963.html-3.88 lac km cont....Ownership review of my joy- http://www.xbhp.com/talkies/832255-post608.html- slowly updating as and when getting time. HERO HONDA CBZ EXTREME(2011) - 47K KM AND COUNTINGhttp://www.xbhp.com/talkies/motorcyc...tml#post904152-carb tuning guide

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                          • #14
                            Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                            Its the worst company that looks like it works without an R&D on their own. Instead of doing JV`s , they can invest that money in recruiting bright persons from our country itself.
                            Sometimes you gotta run before you can walk ! - Tony Stark

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                            • #15
                              Re: Hero MotoCorp JV with Magnetti Marelli: xBhp News

                              Originally posted by mulli84 View Post
                              Its the worst company that looks like it works without an R&D on their own. Instead of doing JV`s , they can invest that money in recruiting bright persons from our country itself.
                              Riding a honda and thinking about India....
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                              A good long ride can clear your mind, restore your faith and use up a lot of fuel....

                              http://www.xbhp.com/talkies/tourer/2...tml#post963629

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