Actually the problem is JUST the Super cool blogs which go berserk in reporting such stories. The pictures were quite evidently of pilot lamps, if you saw it as something else then I guess you were seeing it with delusion and wet fantasies of Panigale. Heck thats like finding resemblance of a certain Jessica Alba in Jassi Shah!

Sadly things didnt stop there, wet fantasies of Jassi having surgical implants were used to ensure suckers (like you and me) glue on to the website! How the hell does a pic of pilot lamp suggest that the bike is a 250CC? It doesnt. What it suggests is the attention whore attitude of the blogs which uses your deep dark fantasies against you, and then CREATE and deliver what we call a KLPD.


Think about it this way.
Apache - RTR - RTR Hyper Edge - RTR whatever this crap is named

Isnt it like
P150 UG1 - UG2 - UG3 - UG4 - UG5 - With Speedlines

or R15, Colour Scheme, R15V2
or FZ s - FZs limited edition , New Colour scheme

Heck the things that have changed in the Apache as compared to the New Whatever it is is a LOT more than the things changed in Pulsar with speedlines.


What TVS is dealing with is a PR managers disaster.
What we are dealing with is a crack infested trigger happy blogs and PMS.

Yes agreed, wrt R15 they gave what customers wanted(big fat tire + LED tail lights) EOD everyone happy.
Shouldnt TVS have done the same ?

by seeing where Indian biking market is going, we seriously expected an upgradation in RTR series..not just a same speedline with an uplift

I love reading these blogs. Provides a much needed humor on a tiring day.

LMFAO. Very well put Satyen.

Agreed. What went wrong IMHO is the fact that they went a bit overboard with a mid-life product upgrade publicity with teaser pics/vids et al. And THAT raised the appetite.

found this on FB

Great to know that the engine is not different... I love the Apache ride and feel and it really required some racy styling. Hope TVS has done just that.

Another reason why I said that its a PR managers disaster!
The idea of a teaser is to tease an audience for a new product. To catch attention, arouse Interest, create a desire and prompt him to ACT in terms of viraling the info or buying the bike. Little did the PR agency knew that the audience have already been teased long enough. Happens when the PR chaps have little understanding of what the audience really wants!

In my view the campaign could have been brilliant had a few basic things been done right. Sadly, its late. Not saying that they cant fix it.

Its a PR Nightmare now.. a glance at the brickbats that fans are hurling on the Apache RTR Fanpage would dampen the spirits of the marketing guys at TVS.

The quality could be very good and so could be the fit and finish. After all no one has seen the product in flesh till now.

But automobile design is about proportions.. and the proportions of the bike is awkward to say the least. The DESIGNER who penned the design of this upgrade is definitely NOT A BIKE GUY.

Old RTR with new color scheme would look so much better than this.

What the Fcuk is wrong with TVS !
What is this ? !
I always thought ZMR is the worst looking motorcycle on sale in India today.
This new RTR just made it 'was'.

I agree with everything else but this upgrade is not even remotely like Pulsar 150 UG1 - UG2 - UG3 - UG4 - UG4.5 - With Speedlines

Each one of the proper UGs was a slight bump in peak power and always backed by an overall smoother product.

RTR was an all new product after the old Apache 150 which was launched in late 2008-early 2009. Lets call it Classic.
Hyper-Edge was a mid-life upgrade and there was no bump in power. This was launched in 2011. Fair enough, lets call this UG1. (BTW, Pulsar got a DTSi treatment in UG1, with a 1 bhp bump alongwith increased FE, and an improved gearbox.)
New upgrade is also a mid-life upgrade, no upgrade in horsepower / torque again. BUT, after just 1 year of a mid life upgrade, why did they want to launch another 'non upgrade' with so much fanfare? Lets call it UG2 (Or is it UG1.5?). (BTW, with UG2, Pulsar 150 got an industry first feature: Digital Instrumentation console AND a 0.5 bhp bump)

Clearly, the general public has been spoilt by the way BAL goes about upgrading products. The only BAL bikes which got teasers were the 135LS and 200NS, which are 'ALL NEW' products. Just because other people are giving teasers doesn't mean you should too. They have invested enough in RnD to be able to give worthwhile teasers which do not end in disappointment like this. If you compare the current upgrade to the Speedlines, Speedlines edition never got teasers, neither did Black-Orange combo Pulsars.

well, not everybody is BAL and not everyone can deliver a P200NS. it needs a lot of focus and determination. clearly that is lacking in TVS.

Its not in the segment of these bikes. 160 would compete with the 150cc bikes (barring R15 ofcourse) and 180 would compete with the P180.

I disagree with the bold parts. Firstly the UG1, UG2 etc. were always positive changes and they bettered the bike not only aesthetically but also in the engine dept. They added many features subsequently (digi speedo, DTSi, split handlebars, better alloys, better colors) with power bump and the changes were always appreciated but this one is just south pole in comparison.
Also R15 V2 new colors provide good aesthetic looks. The Pulsar speedlines were also better in looks than the older versions and Bajaj was no vocal about it like TVS is now. And this is a negative change which spoilt everyones mood.

Yes you may say after it is revealed that they are just pilot lamps but the ways TVS showcased it anyone would take it for a dual lamps. Now it can't be if we dont expect just anything out of TVS. What so big about pilot lamps in this era that TVS is being so vocal about it. Complete stupidity and fooling the fans.

Yes it looks disproportionate. It kinda looks like a bigger flame to me. The tank scoops are a direct put on from the Flame. The front fender coloring and 3d logo of 180 takes inspirations from Pulsar 200NS. The Indian Flag logo is a copy from Ducati bikes. Also the front tank scoop and the headlight look weired. Coloring is unimpressive. The hyperedge TVS stickers were so impressive. Much better than this one.

V True.

Haha,nice one this




After straining our eyes with the taxi colored RTR, this looks a little saner..and I believe mono tones are the way to go for the RTR range.

Quoting Payeng from FB, "was this upgrade really necessary?"

Its on sale already ?
With all the gaga going around I think that eyebrows was really good and the first one to do so i think (crt me if wrong), some thing different which is what they promoted.
@Enthusiastic Dude it was always pilot lamps! I am still confused how many thought it as dual lamps !its so small ! obviously it was LED lights