The Collective

Deepa Malik : Padma Shri & Arjuna Awadee

Pankaj Dubey : Managing Director, Polaris India

In essence motorcycling is a solo adventure. And yet riding is the glue that binds the adventurers together. The sense of freedom and joy that motorcycling brings are the delightful common factors that unite riders together into a community. This pan-India 9000 km roadtrip by xBhp, supported by Castrol POWER1 and Michelin, will celebrate and strengthen the thread that binds the riding brotherhood together. Come, be a part of the #roadTripUnited project! Your thoughts will be recorded for posterity in a crowd-sourced book titled, “i, the Biker | we, the Power“, which will represent the collective mindset of the Indian biker.

Since '02 xBhp is different things to different people. From a close knit national community of bikers to India's only motorcycling lifestyle magazine and a place to make like minded biker friends. We have one common religion - Bikeism.

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