Why not Madrid, D.C, Bunes Aires or Moscow? I guess Pulsater's post make sense. Olins or the international agency might've choosed London.

Hero Honda threads tend to have posts like this! LOL.

The Branding partner is based from London, so it must have been their choice. And, I guess this isn't the only event that is going to happen for Hero's brand launching or whatever.

They look for market, they already have good market in India, of course their next target is Africa and probably Europe, and what is better than London to highlight yourself and come into world's eyes.

London or Madrid or whatever city.... Do you think these eurpoean countries would accept these primitive bikes with newer stickers? Karizma, if I am not wrong is also based on an old Honda engine which has already been replaced by a newer one. So, shouldn't they be concentrating more on the R&D rather than going global with such technology. Damn, even startup Pakistani companies are using the same CD100 engine variants. No reason for an Indian multinational to do that. How stupid for people to think that Europeans would accept some bike like Glamour or Splendour or some competition to Stunner, based on the same engine again. The only bikes that can be launched in Europe are Hunk/CBZx/Karizma, but since Hunk/CBZx are based on the Unicorn engines and since Honda is already selling its variants, will people bother about an unkown company (It sure isn't a popular brand in the UK, yet).
The only hope is that Hero throws up some surprises wrt R&D and launches some new products.
Hyosung has achieved moderate success though their bikes are based on Suzuki engines because they have, (1) High Capacity bikes (2) Lower cost.
Hyosung offers FI and other technologies on their bikes at a price where some other manufacturers offer only carb versions.

The venue doesn't make much a difference.. after all they are just revealing a new Brand Identity, not any new models. Why so negative coments about it? Like someone said, probably it'll help in giving an international exposure to Hero Moto's outside India plans.

But it also means that no one from xBhp might be present at the function


What will be actually interesting to see is how long would Hero Moto cling on to the Honda sourced engines.. the acid test will be when they eventually replace the Honda engines with ones developed by themselves (or maybe with other partners).

well said dear...

totally agreed with u....

London - Doesnt that ring a bell?

The Big Ben...? Thats been ringing for over a 150 years now...

Ding Dong bell,
Or may be this?

But how does either of those point to London... BMW is based in Germany and there is no link with Triumph...

AHHM WAITING FOR 400CC dIESEL bIKE launch on 9 Aug ....London

HH is a traitor. I mean many people really did trust them, spend more time on roads with their HH than with their wives in bed.
In 1913 there were 140 vehicle manufacturers in UK. After 100 years, such entry of another one will go unnoticed.

But yeah surely as the lone wolf said they can start selling lawn mowers with splendor engines there.

So does this mean that Splendours will be riding on the motorways of England? they'll be arrested for going too slow! (that does happen for real)

Is this in London the country? or London the city? which one, please tell?

why every one is confusing overseas launch of a "logo" than a "product"?

^ very good question.