Honda is expected to launch the Unicorn 160 on the 18th of December 2014, as had been previously announced.
Honda Motorcycles & Scooters India recently announced their intention to launch an all new 160cc motorcycle for the Indian market by the end of the calendar year.
HMSI have recently launched a few models which have been well received by the Indian market and will therefore not be launching the planned 160cc till November-December 2014. Vice President YS Guleria confirmed this on the sidelines of the announcement that the company has tied up with Punjab National Bank for vehicle finance to boost sales in the rural and semi-urban market.
Honda Motorcycle and Scooter India has tied up with Punjab National Bank for vehicle finance as the two-wheeler maker eyes greater penetration in the rural and semi-urban regions across the country. The company, which gets around 30 per cent of revenues from rural and semi-urban areas, expects a boost in sales as around 40 per cent of the PNB's total 6,340 branches are located in the rural, semi-urban areas.
Source: HMSI Concentrating Efforts on Rural Sales; Confirms 160cc Bike - News



Comment