Piaggio has made a partnership with Amazon India for retailing the Aprilia and Vespa merchandise. With this partnership, consumers will now be able to order accessories from both Aprilia and Vespa on Amazon India.
The merchandise includes an exclusive range of fashion apparel like Shirts, T-shirts and Jackets; merchandise like iPad Sleeves, Phone Back-covers, bandanas etc. and also the helmets from Aprilia and Vespa stable. These merchandise items are ‘Designed in Italy’ and ‘Made for India’. More products from both the brands will be updated on Amazon India regularly.
Commenting on the partnership, Mr. Stefano Pelle, Managing Director, and CEO, Piaggio Vehicles Private Limited said, “It is a proud moment for us at the Piaggio Group that the merchandise from Aprilia and Vespa are being retailed on one of the most popular e-commerce platforms in the world. The association with Amazon India will take our online presence started with the successful launch of Aprilia SR 150 and Vespa on Paytm, to the next level.”
Suchit Subhas, Category Leader, Automotive Amazon India, said “We are thrilled to offer our customers access to exclusive merchandise from Piaggio, which includes a range Vespa and Aprilia branded fashion apparel, helmets and trendy merchandise. Automotive on Amazon.in is one of the fastest growing categories with customers purchasing various products such as helmets, gloves, knee guards etc. We shall continue to explore many more such synergetic partnerships to offer our customers the best of selection on Amazon.in”.
Source: Piaggio Vehicles Private Limited