Bell and 360fly have introduced a range of smart helmets for motorcycling, bicycling and snow at 2016 Consumer Electronics Show (CES) in Las Vegas. The Smart Helmets offers an integrated camera that allows 360 degree 4k video capture, mobile editing and sharing, ad few additional digital capabilities as well.

Terry Lee, Executive Chairman & CEO, BRG Sports, said: “The benefits of integrating digital video and intuitive digital technology into action sports helmets is a ground-breaking advancement for our sports. This “smart helmet” collaboration with 360fly is yet another landmark milestone within our 60-year history of helmet innovation and industry leadership.”

Peter Adderton, 360fly CEO, Said: “From day one, our focus has extended beyond the baseline benefits of immersive 360-degree VR content, and into the expansive universe of intuitive “smart” technologies that our single-lens technology enables. These helmets are merely the first of many unique applications for these technologies enabled by our proprietary 360fly 4K platform.”

The innovative product line includes

• Bell Star with 360fly– Driven by the essential needs of the modern racer, and completely new for 2016, the Bell Star is the most advanced full-face street motorcycle helmet on the market today
• Bell Moto 9 Flex with 360fly– Bell’s most comprehensive off road motorcycle helmet, featuring its proprietary “progressive layering” energy-management system
• Bell Super 2R with 360fly– Bell’s most versatile and award-winning all-mountain helmet, with an innovative detachable chin bar feature for maximum performance and adaptability
• Giro Edit with 360fly– Giro’s lightest full-featured snow helmet

The integrated helmet includes a 360-degree 4K camera that is also capable of shooting conventional 16×9 video. The video capabilities are driven by 360fly’s mobile app, allowing users to instantly edit and share content to social platforms such as Facebook or YouTube.

Shooting 2880 x 2880 at up to 30 FPS, the integrated camera also includes a built-in GPS sensor to tag locations, a barometer/altimeter, and accelerometer. Like the original 360fly camera, the integrated camera comes standard with Bluetooth, built-in Wi-Fi,  and a claimed two-hour battery life.

The detachable 360fly integration only slightly changes the helmet’s appearance and while maintaining the Super 2R’s ventilation and integrity for impact protection.

In addition to the existing mobile app functionality featured in the integrated helmets, 360fly’s CES exhibit showcased live demonstrations of several new technologies that are a result of the company’s new 360fly 4K platform and are currently planned for inclusion across the advanced BRG Sports helmet line including:

• AutoPilot action tracking – Allows users to track and follow the main subjects in their videos, making it easy to create dynamic edits with the rider at the center of it all.
• Collision Avoidance Alert – Senses and automatically notifies the rider of potential oncoming dangers that are outside the rider’s natural field of vision
• Live Streaming – For professional, commercial or advanced users looking to live stream 360-degree video, the integrated camera pairs with its Micro-HDMI accessory base (sold separately) and is able to output a real-time full 360-degree HD video stream