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Castrol India & 3M India have announced a strategic collaboration to bring a range of market-leading vehicle care products to the automotive aftermarket. A range of 3M-Castrol branded bike and car care products including shampoo, glass cleaner, cream wax, dashboard and tyre dressers will be available across India. The collaboration...
There’s a shocking thing going on under the radar in the biking brotherhood. I first noticed it when I was getting my Castrol engine oil refilled last week. People do not seem to care about which engine oil they use. Before I move on, engine oil is the lifeblood of the motorbike. It is extremely important and yet people just leave it...
Understanding your bike is the basic knowledge that every biker must have. It comes in handy on long road trips in case your bike breaks down or for whenever you are having any sort of trouble with it. Even better, it gives you an increased feeling of ownership. You don’t feel reliant on a mechanic to ensure you have a smooth ride. One...
Castrol kicked off the second edition the country’s biggest mechanic skilling and testing initiatives - Castrol Super Mechanic. This mechanic up-skilling programme is set to reach over 100,000 mechanics.
Announcing the launch of the programme, Kedar Apte, VP Marketing, Castrol India, said: “The Castrol Super Mechanic programme...
Castrol India, Automotive and Industrial lubricant manufacturer has appointed Kedar Apte as its new Vice President Marketing. In this capacity, he will lead the marketing function which includes Brand Communication and Content, Sponsorships, digital marketing and consumer and customer engagement programmes.
Kedar Apte is working with...
