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Yamaha's Current Strategy in India!

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  • #31
    Originally posted by vipin_s View Post
    1. I really don't understand whatz the problem with the new Fazer, there plenty of people who didn't like the nakesness of FZ. Yamaha has probably acted as per feedback and has taken lead in designing on par with bigger Yamaha models. The Fazer really looks stunning, even if we go by the poll here on XHBP, the voting is close to 75% compared to 25% for Pulsar220.

    2. Same passion coming again and again ? Why ? There's no competition to it from any quarters, competition has used more than dozen models to take a piece from Splendor/Passion market share, no one has succeeded so far. There are 1000's who don't like Splendor/Passion, but there are millions who 'love' them, and HH knows where profits lie !! I personally feel painting/stickering is better than senseless upgrades.

    3. Respect/envy? A150-big time flop, RTR160- flop, RTR-R -flop, RTR-Fi -flop, RTR-180 - a new launch. In comparision, Uni was launched in 2004, almost same Uni is sold even today without any upgrade but sells hot (has waiting period as well). The only envy/respect part is all Apaches together have won a dozen awards, Uni has not won anything.
    Agree with points 1 & 2, But point 3, I am not sure. Apache RTR has been successfull platform for TVS. Atleast I think it has better sales than TVS's bikes in other segments.

    @Topic
    If motorcycle makers start making bikes with tastes of xBHP, Then there would be no time that they will shut their factories. Yamaha's doing correct job for their survival. The upgrades on FZ arent any huge that they dont have backward compatibility. Difference between FZ & FZ-S is almost no excpet for the crown and rim strips and few extra lines of paint. HH has their own strategies which no way go togethor with tastes of xBHP. They are doing business and they mean profit, So its useless cribbing about what HH does unless or untill they give bad bikes out.

    HH Passion, People will buy it no matter how many iteration HH make with it. Thats the goodwill it earned. When I went to register my bike with RTO here, Out of 100bikes near to me...more than 70% are passions. You can imagine the customer base a bike with just little iteration that has.

    Yamaha needs to just have large customer base, This is what its doing with FZ, But still keeping its current premium customers happy without any upgrades on R15. I hope Yamaha is following similar strategy as HH did with its Karizma. Dont upgrade the bike untill there is nessecity in largescale, not just because of few enthusiatic riders around who constitute less than 5% of indian biking scenario. So HH upgrades its premium bike finally after 6 years and current owners can happily try it.

    At the end, Its boils down to how much business I do and profit I get.
    2007 - Hero Honda CBZ Xtreme
    2008 - Yamaha YZF R15
    2009 - Hero Honda CBZ Xtreme
    2013 - KTM 390 Duke
    2017 - Yamaha FZ25

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    • #32
      Originally posted by vipin_s View Post
      3. Respect/envy? RTR160- flop, RTR-R -flop, RTR-Fi -flop, RTR-180 - a new launch.
      I am laughing like anything after reading this line...Thanks for making my day!!

      sigpic

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      • #33
        Originally posted by vipin_s View Post
        3. Respect/envy? A150-big time flop, RTR160- flop, RTR-R -flop, RTR-Fi -flop, RTR-180 - a new launch. In comparision, Uni was launched in 2004, almost same Uni is sold even today without any upgrade but sells hot (has waiting period as well).
        Get your facts right before speaking anything on a public forum.Can you prove the above line with some data?
        Join xBhp On



        My photography page: Gourab Das Photography

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        • #34
          First everything from comfort to style to attraction to etc... doesnt matter
          is dependent on a individual.... so what are we fighting here for ....
          fazer a tourer or not ... people will buy it or not ... yamaha ditching us or not .. does yamaha care about this ... the company is here to earn money and it has proved that it quite successful in doing so

          As one day Ekta kapoor's foolish daily soaps had to end because they were fooling the public with the same old lame tricks... burn someone n he comes back ... throw someone from a mountain n he comes back ... blah blah full crap drama ... ohh my head pains

          like this there has to be a end to this non sense also
          there will come one day when people will realize that this is all so foolish and wastage of money.... that day they want or not .... all companies will have to pay heed to demands

          so brothers lets hope that before our last breath
          we see that day

          sigh

          PS : Ekta kapoor fans dont pounce on me ...
          Hope is a good thing ,
          may be the best of things and
          no good thing ever dies .

          Get busy living or get busy dying .

          - The Shawshank Redemption .

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          • #35
            I saw an Interview just recently at launch of Fazer. The Yamaaha top guns said they wish to capture 20% of global bike market and 10 % of the indian market as quikly as possible. They said we have 2 to 3% of the market right now, which is negligible..almost zero for them. They are focussing on bikes till 250 cc and would also get 400cc bikes to India.
            M3:15

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            • #36
              3. Respect/envy? A150-big time flop, RTR160- flop, RTR-R -flop, RTR-Fi -flop, RTR-180 - a new launch.
              ^...,where is joel joe ?

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              • #37
                and would also get 400cc bikes to India.
                Yaa....aawn.
                How about R-15 engine with the same tune set up in the new Fazer with the price 10K less than R-15. Then the bike would have justified its price tag cosmetically as well as performance-wise.

                But nope, they would only like to milk the poser class customers more rigorously for now.
                The Original CBZ

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                • #38
                  Yesterday on NDTV Raftaar i saw Yamaha Global Chief was telling that in India they will concentrate on 100cc to 250cc motorcycles.

                  I hope they will come up with a good 250cc on arrival of Ninja. 250cc segment is going to be very exiting segment.
                  sigpic

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                  • #39
                    IMO Yamaha is doing a very good thing with there upcoming products.... friends dont forget that Yamaha few years back were on the edge of leaving our country...Alright they came with a bang (R15) and it hit the market well...Now what Yamaha is trying to do is to capture market, which in their prospective is a very good way to bring out the Fazer, I am happy as me being a die hard core of Yamaha was literally shattered when Yamaha was almost broke few years back....but now I can see that Yamaha has done their homework and hence they bringing their products and I am keeping my fingers crossed for Fazer to touch some magical figure of win some awards this year too....

                    About other manufacturers I wont like to comment. first because this thread is dedicated to strategy of Yamaha, so there is no point. Secondly, as I beleive everyone have their own point of view and likings... so some may like CD100 and hate Hayabusa so you cannot even compare two brands in this scenario. Thirdly you know, their is a truth of life which as per me applies to bikes as well.... if you start comparing, then you are not doing justice to yourself nor your steed...all the machines with a engine and two wheels have their own pros and cons.....and dont forget friends that even Rossi sometime falls...

                    so lets keep this thread healthy and objective oriented hail Yamaha!

                    Save the Earth - We are the one who are running out of time, as Earth will take it own time to heal but that time may not be enough for us.


                    http://www.ridesafewith.me
                    I dont just ride my bikes, I live with them.
                    Yamaha RX100 (1987 model)
                    Yamaha YZF R15 (2010 model)
                    Hero Impulse (2012 model)
                    Mahindra Thar (2015 model)
                    GIRed 2012

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                    • #40
                      Originally posted by modifii View Post
                      Yesterday on NDTV Raftaar i saw Yamaha Global Chief was telling that in India they will concentrate on 100cc to 250cc motorcycles.

                      I hope they will come up with a good 250cc on arrival of Ninja. 250cc segment is going to be very exiting segment.
                      Rumour mill has it for a long time that Yamaha is working on a BIGGER fz for a long time.... but like I said earlier, it will be foolish of Yamaha to 'kill' the R15 now... maybe sometime soon!

                      Originally posted by rennycornelius View Post
                      the way u enjoy ur daily ride of almost 150 kms on RTR...
                      i know u'll never like FAZER for it's relaxed riding stance and comparitively low state of tune engine.....

                      i know anyday you'll prefer R1 or R6 as "your" long ride "commuters"....

                      well i stand in that queue too......
                      I switch between RTR and the R15.... wouldnt mind switching between RTR,R15,R6,R1
                      It will start with R1 on salary week and RTR on month ends :P


                      @ Thank you Ken... as they say, an Eye for an Eye will end up the whole world as blind
                      Last edited by satyenpoojary; 07-13-2009, 01:29 PM.
                      Super CommuTOURer� - Talk less, Ride more

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                      • #41
                        Originally posted by modifii View Post
                        Yesterday on NDTV Raftaar i saw Yamaha Global Chief was telling that in India they will concentrate on 100cc to 250cc motorcycles.

                        I hope they will come up with a good 250cc on arrival of Ninja. 250cc segment is going to be very exiting segment.
                        all are just concentrating ,,,, some are speculating ... few are waiting
                        and some have gone mad already

                        so what next ... may be you kill me
                        Hope is a good thing ,
                        may be the best of things and
                        no good thing ever dies .

                        Get busy living or get busy dying .

                        - The Shawshank Redemption .

                        Comment


                        • #42
                          Originally posted by satyenpoojary View Post
                          Rumour mill has it for a long time that Yamaha is working on a BIGGER fz for a long time.... but like I said earlier, it will be foolish of Yamaha to 'kill' the R15 now... maybe sometime soon!
                          Launching 250 will not kill R15 as 250 will have much higher price tag and higher segment. It will compete with Ninja and going through Ninja price i think Yamaha 250 will also hold price tag of 2.5 lakh plus.

                          if not competing with Ninja then too it will be price higher so that it will not penetrate in to R15 territorry. But i think 250 is little far from now, may be first quarter of 2010 is right time.

                          Originally posted by outworldly maniac View Post
                          all are just concentrating ,,,, some are speculating ... few are waiting
                          and some have gone mad already

                          so what next ... may be you kill me
                          No man i dont wanna go in jail after killing you.

                          This is not speculation, this is what that Japanese guy said on TV. You still find that episode on NDTV throughout this week, or by next week on Tubaah.

                          The people who gone mad were expecting toooo much toooo early.
                          sigpic

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                          • #43
                            Originally posted by modifii View Post
                            Launching 250 will not kill R15 as 250 will have much higher price tag and higher segment. It will compete with Ninja and going through Ninja price i think Yamaha 250 will also hold price tag of 2.5 lakh plus.

                            if not competing with Ninja then too it will be price higher so that it will not penetrate in to R15 territorry. But i think 250 is little far from now, may be first quarter of 2010 is right time.



                            No man i dont wanna go in jail after killing you.

                            This is not speculation, this is what that Japanese guy said on TV. You still find that episode on NDTV throughout this week, or by next week on Tubaah.

                            The people who gone mad were expecting toooo much toooo early.
                            You can never say when their plans change. Last year, Tsuji said that the 2 popular 600's of Yamaha (R & FZ) are considered for India via CKD Mode. I have the video too. And an year later, they say its 100-250 ... Damn!

                            Meanwhile, a speculation spread out, that R6 would be here by Oct '10. I wonder who spread it?

                            Bottom line, we can never guess enough what will happen. Let the time come ... I know waiting is painful (coz that's what I'm doing right now).
                            ---
                            Brotherhood, Rules, Freedom. Xbhp.
                            Indian riding = Alertness, Anticipation and Adjustment.

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                            • #44
                              Originally posted by modifii View Post
                              Launching 250 will not kill R15 as 250 will have much higher price tag and higher segment. It will compete with Ninja and going through Ninja price i think Yamaha 250 will also hold price tag of 2.5 lakh plus.

                              if not competing with Ninja then too it will be price higher so that it will not penetrate in to R15 territorry. But i think 250 is little far from now, may be first quarter of 2010 is right time.
                              but the fz250 might very well be a single cylinder bike and will land up in the price range of r-15 and would obviously have more power and torque, in that case i see many people opting for the fz250 instead of r15, and as far as the r25 goes Yamaha might introduce it in the international markets first (can anyone remember the r4 images?) to counter the ninja and other similar bikes. so first quarter of 2010 is a good time for fz250 and way too early for r25.
                              Last edited by skyknight19; 07-13-2009, 03:19 PM.

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                              • #45
                                We are yet to get tooling for full manufacture of R15 engines in India. Then why to talk of F250, R25 and R6, etc........

                                Otherwise someone please enlighten me.
                                The Original CBZ

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